Defaults to the oldest campaign if not provided.

If value is 1, prospect prefers not to be emailed.

If value is 1, prospect as been reviewed.

If value is 1, prospect has been starred.

If value is 1, prospect prefers not to be called.

For best deliverability, consider setting up [email authentication](https://help.salesforce.com/articleView?id=pardot_email_authentication.htm&type=5) through Pardot.

Must contain either `%%unsubscribe%%` or `%%email_preference_center%%`.

The date and time which the email should be sent. If left blank, we'll send immediately when this action step runs in your Zap.

API docs for Pardot are located here http://developer.pardot.com/

Requests can only be made to domains associated by this application. View [documentation](https://help.zapier.com/hc/en-us/articles/12899607716493) for more details.

These params will be URL-encoded and appended to the URL when making the request.

Authentication headers are included automatically

Zapier will apply these optional headers and values to the request in addition to any headers created as part of the authentication mechanism.

Zapier will pass this along raw. If you would like to provide complex JSON, try a "Code by Zapier" step to build the structure and pass it along here. For example, `{"foo": "bar"}` is perfectly valid.

Pardot is no-hassle marketing automation that makes sales and marketing teams best friends. Increase marketing accountability, gain greater insight into ROI, and much more.

In the B2B world, getting the right prospects to your sales and marketing teams is the cornerstone of your success. Do it faster when you use Zapier to automatically add prospects to Pardot so your sales and marketing teams can start nurturing leads, closing deals, and maximizing ROI. 

Here are some creative ways to use Pardot with Zapier:

 Stay connected with decision-makers in the industry. Create prospects in Pardot from new leads in LinkedIn Lead Gen Forms.

 Log new prospects from Pardot in an Airtable or Google Sheets spreadsheet so your sales team can easily access the information they need no matter where they are. 

 Want to turn your latest whitepaper into a valuable lead-gathering tool? Make sure your campaign is a success when you use Zapier to create prospects in Pardot from new entries in Wufoo, Typeform, or other form apps.

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