For a recent virtual retreat, we hired Teambuilding.com—who are also Zapier customers—to run a trivia session. To get everyone on the same page, they sent us all instructions using Typeform, which I thought was kind of brilliant. You could read a page, hit enter, then read the next...

Anyone who's started a YouTube channel has probably daydreamed about one of their videos going viral. I know I did. It's a natural desire and one of the core values that YouTube is built around—looking for the one hit that would get us hundreds of thousands of views.

Well, I've...

I built a brick-and-mortar business from the ground up. And when I realized I couldn't do everything myself, I took a deep breath and decided to hire other people to help. It was a great decision—but I did it all wrong.

In training the new hires for my nail bar,...

Sometimes a spreadsheet isn't enough. Sure, they're quick to create, but they have limits—and those limits have consequences.

In the UK, for example, over 15,000 people infected with COVID-19 were left out of infection counts and contact tracing efforts because the spreadsheet used to track infections ran out of space....

There are two kinds of writers: those who like em dashes and impostors.

And yet, for some reason, there's no em dash key on a keyboard. We live in a world where the underscore is represented, but the em dash is not. It's upsetting, to be honest.

Everyone has an...

If you're a marketer, your prospect and customer list is one of your prized possessions. It's a tool for staying in touch. It's a way to nurture contacts into buyers. It's a great start for building audience personas.

Your list is everything.

With Facebook Custom Audiences, you...

It's easy, in a team chat app, for key points to get lost in the ongoing flow of conversation. That's why every channel in Microsoft Teams has a Wiki page, where you can store things like meeting notes or outline the current state of a project. You can also add...

Two years ago, I didn't know what Zoom was. Now, it's where we all spend a good chunk of our time.

Microsoft, which owns Skype, noticed. They wanted in on the enterprise video conferencing market—and adding a bunch of video conferencing features to Microsoft Teams is their attempt to get...

You might have a picture in your head of a standard career path into tech. Maybe it involves studying computer science, or putting on a black hoodie and teaching yourself how to code in a room lit entirely by Matrix screensavers.

The real stories, in my experience, are a lot...

Everyone keeps telling me to go outside! take a walk! get some fresh air! But here's the thing: I like being inside. I like sitting. I'm perfectly happy opening a window for my daily dose of fresh air. Leaving the house (!) for a walk is not the kind of...