Google Analytics

Google Analytics Integrations

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Google Analytics Integration Details

Launched on Zapier September 7, 2015

A key element for targeting your online audience is getting to know your visitors. With Google Analytics, you can view and analyze traffic sources, visitor behaviors, time spent on your pages, and more. By using Google Analytics with Zapier, you can do more with that data: automatically receive regular traffic reports, keep track of new leads, and stay up-to-date on all your analytics goals.

Here are some creative ways to use Google Analytics with Zapier:

  • Run frequent reports without a manual reminder. Use Zapier to set up a daily or weekly Schedule to run reports in Google Analytics.
  • Save leads from multiple event avenues. Let Zapier send leads from sources like Facebook Lead Ads or LinkedIn Lead Generation Forms right to Google Analytics.
  • Track your offline conversions so you don't lose any data. Zapier can record your finished calls from Twilio directly into Google Analytics.

Zapier combines Triggers (like "New Goals") and Actions (like "Update Goal") to complete an action in one app when a trigger occurs in another app. These combos—called "Zaps"—complete your tasks automatically.

The following Google Analytics Triggers, Searches, and Actions are supported by Zapier:

Update Goal

Updates existing goals.

Run Report

Runs a report and returns the analytics data.

Create a Measurement

Send a measurement of an event to Google Analytics.

New Goals

Triggered when a new goals is added.

Search Goal

Finds a specific goal.

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Google Analytics is an industry standard freemium web and mobile analytics package.