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Set up your first integration
Quickly connect HubSpot to Pardot with a Zapier template.
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How Zapier works
Zapier makes it easy to integrate HubSpot with Pardot - no code necessary. See how you can get setup in minutes.
Choose a trigger
A trigger is the event that starts your Zap—like a "New Company" from HubSpot.
Add your action
An action happens after the trigger—such as "Add Prospect to List" in Pardot.
You’re connected!
Zapier seamlessly connects HubSpot and Pardot, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
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Frequently Asked Questions about HubSpot + Pardot integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with HubSpot and Pardot
Can HubSpot be directly integrated with Pardot?
HubSpot and Pardot don't have a direct, native integration. However, they can be connected using third-party tools like Zapier to automate workflows between the two platforms.
What kind of triggers from HubSpot can be used to set off actions in Pardot?
In HubSpot, triggers such as 'New Contact Added' or 'Form Submission' can initiate actions in Pardot. For example, when a new contact is added in HubSpot, our integration can create or update a prospect in Pardot automatically.
How do we handle duplicate records when integrating HubSpot with Pardot?
Our integration allows you to set unique identifiers for contacts or leads. If a duplicate is detected based on the identifier you choose, you can decide whether to update the existing record or skip creating a new one.
Are there any limitations on data fields that can be synchronized between HubSpot and Pardot?
While most standard fields can be synced, custom fields might require additional configuration. It's important to map fields correctly during setup to ensure complete data synchronization.
How do we ensure that email marketing preferences are respected across both platforms?
By syncing preference fields such as opt-in status between HubSpot and Pardot during an integration setup, you ensure that any changes in preferences are updated across both systems seamlessly.
What happens if there's an error during synchronization between the two platforms?
If an error occurs during synchronization, it will be logged for review. Our platform provides alerts and detailed reports so you can address issues promptly.
Can engagement data from Pardot be reflected back into HubSpot?
Yes, engagement metrics like email opens and link clicks tracked in Pardot can be pushed back into HubSpot. This allows your sales team to access up-to-date prospect activity within their CRM environment.