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Facebook Conversions + Google Calendar

Create Facebook Conversions leads from new Google Calendar events

Effortlessly track your Google Calendar events with this handy workflow. When an event starts in your Google Calendar app, this automation will send a lead event to the Facebook Conversions app, keeping your data up-to-date and allowing for better lead tracking. Stay organized and efficient without any manual work involved.

Effortlessly track your Google Calendar events with this handy workflow. When an event starts in your Google Calendar app, this automation will send a lead event to the Facebook Conversions app, keeping your data up-to-date and allowing for better lead tracking. Stay organized and efficient without any manual work involved.

  1. When this happens...
    Google CalendarGoogle Calendar
    Event Start

    Triggers a specified time before an event starts.

    TriggerScheduled
  2. automatically do this!
    Facebook ConversionsFacebook Conversions
    Send Lead Event

    Publish lead events to Conversions API

    ActionWrite
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Supported triggers and actions

What does this mean?
  • Google Calendar triggers, actions, and search

    New Calendar

    Triggers when a calendar is created.

    Trigger
    Scheduled
    Try It
    • CalendarRequired

    • Search Term

    Trigger
    Scheduled
    Try It
    • CalendarRequired

    • Expand Recurring Events

    Trigger
    Instant
    Try It
    • CalendarRequired

    • Search TermRequired

    Trigger
    Scheduled
    Try It
    • CalendarRequired

    Trigger
    Scheduled
    Try It
    • CalendarRequired

    • Time Before

    • Time Before (Unit)

    • Search Term

    Trigger
    Scheduled
    Try It
    • CalendarRequired

    Trigger
    Instant
    Try It
    • CalendarRequired

    • EventRequired

    • Attendee/sRequired

    Action
    Write
facebook-conversions logo
facebook-conversions logo

About Facebook Conversions

Facebook’s Conversions lets you send information about important customer events to Facebook Server-Side API directly from your website’s server, CRM or other customer information databases. This information is useful to create powerful ads that yield better conversions.
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Related categories

  • Ads & Conversion
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