Connect Mailchimp and Zoho CRM to power AI-driven automation

No-code AI automation
Full audit trails and controls
SOC 2 and GDPR compliant
Easy visual workflow builder
9,000+ apps, 450+ AI tools
Free tier available

Choose a Trigger

Choose an Action

Launch your first automated workflow

Start with a template that brings Mailchimp and Zoho CRM together. Build enterprise-grade automation in minutes.

Our most popular template

Add/update Mailchimp subscribers from new Zoho CRM contacts
Premium
Details
Try it
Zoho CRM + Mailchimp
Update Mailchimp subscribers for new Zoho CRM leads
Premium
Details
Try it
Zoho CRM + Mailchimp
Create or update Zoho CRM module entries for new Mailchimp subscribers
Premium
Details
Try it
Mailchimp + Zoho CRM
Create new Zoho CRM module entries for Mailchimp subscribers
Premium
Details
Try it
Mailchimp + Zoho CRM
Add or update Mailchimp subscribers when new or updated leads appear in Zoho CRM
Premium
Details
Try it
Zoho CRM + Mailchimp
Add or update Mailchimp subscribers from new or updated Zoho CRM module entries
Premium
Details
Try it
Zoho CRM + Mailchimp

Add/update Mailchimp subscribers from new Zoho CRM contacts

Details

Try it

Zoho CRM + Mailchimp

Update Mailchimp subscribers for new Zoho CRM leads

Details

Try it

Zoho CRM + Mailchimp

Create or update Zoho CRM module entries for new Mailchimp subscribers

Details

Try it

Mailchimp + Zoho CRM

Create new Zoho CRM module entries for Mailchimp subscribers

Details

Try it

Mailchimp + Zoho CRM

Add or update Mailchimp subscribers when new or updated leads appear in Zoho CRM

Details

Try it

Zoho CRM + Mailchimp

Add or update Mailchimp subscribers from new or updated Zoho CRM module entries

Details

Try it

Zoho CRM + Mailchimp

Create Zoho CRM module entries from new or updated Mailchimp subscribers
Premium
Details
Try it
Mailchimp + Zoho CRM
Add tags in Zoho CRM for new Mailchimp unsubscribers
Premium
Details
Try it
Mailchimp + Zoho CRM

Top companies trust Zapier to automate work that solves their unique business problems—no coding required.

How Zapier works

Zapier makes it easy to integrate Mailchimp with Zoho CRM - no code necessary. See how you can get setup in minutes.

100%

Help

1. Choose trigger event

2. Choose action

1. Select the event

Setup

Test

App

Trigger event

Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Campaign" from Mailchimp.

Add your action

An action happens after the trigger—such as "Add Attachment" in Zoho CRM.

You’re connected!

Zapier seamlessly connects Mailchimp and Zoho CRM, automating your workflow.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

- Audience
- Status
Trigger
Polling
Try It
- Audience
- Link
  Required
- Track all links clicks
Trigger
Polling
Try It
- Store
  Required
Trigger
Polling
Try It
- Store
Trigger
Polling
Try It
- Audience
  Required
- Segment or Tag
  Required
Trigger
Polling
Try It

- Audience
  Required
- Email Address
  Required
Action
Write
- Campaign
  Required
Action
Write

- Audience
  Required
- Tag name
  Required
Action
Write
- Name
  Required
- Company
  Required
- Address1
  Required
- Address2
- City
  Required
- State
  Required
- Zip
  Required
- Country
  Required
- Phone
- Permission_reminder
  Required
- Email_type_option
  Required
- From_name
  Required
- From_email
  Required
- Subject
  Required
- Language
  Required
- Notify_on_subscribe
- Notify_on_unsubscribe
- Double_optin
- Marketing_permissions
- Use_archive_bar
Action
Write
- Audience
  Required
- Email Address
  Required
- Deletion_info
Action
Write
- Audience
  Required
- Tag
  Required
- Email Address
  Required
Action
Write
- Audience
  Required
- Email Address
  Required
- Note
  Required
Action
Write
- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write
- Store
  Required
- Email Address
  Required
Action
Search
- Search
  Required
- Audience
Action
Search
- Audience
  Required
- Tag name
  Required
Action
Search or write
New Contact
Triggers when a new contact is created. If you are on a paid plan for the Zoho CRM then it is advisable to use New Module Entry (Instant) trigger.
Trigger
Polling
Try It
- Module
  Required
Trigger
Instant
Try It
New or Updated Lead
Triggers when a new lead is added or modified in Zoho. If you are on a paid plan for the Zoho CRM then it is advisable to use New/Updated Module Entry (Instant) trigger.
Trigger
Polling
Try It
New User
Triggers when a new active user is added to your Zoho CRM account.
Trigger
Polling
Try It
- Module
  Required
- Entry ID
  Required
- File name
- Attchment File
  Required
Action
Write
- Lead
  Required
- Notify lead owner
- Notify new entity owner
- Account ID
- Overwrite
- Contact ID
- Assign to
- Move Attachments to
- Create a new deal
- Contact Tags
- Account Tags
- Deal Tags
Action
Write
- Module
  Required
- Layout
  Required
- Entry ID
  Required
- Trigger
Action
Write
- Module
  Required
- Layout
  Required
- Trigger
- duplicate check fields
Action
Write
- Module
  Required
- Field name
  Required
- Value
  Required
- Optional_copy
- Field name 2
- Value 2
Action
Search
- Module
  Required
- Field name
  Required
- Value
  Required
- Optional_copy
- Field name 2
- Value 2
- Layout
  Required
- Trigger
Action
Search or write

- Audience
- Trigger each time a subscriber opens an email
Trigger
Polling
Try It
New Audience
Triggers when a new audience is added to your MailChimp accounts.
Trigger
Polling
Try It
- Audience
  Required
- Note_about_samples
Trigger
Instant
Try It
- Audience
  Required
Trigger
Instant
Try It
- Audience
  Required
- Note_about_samples
Trigger
Instant
Try It
- Campaign Name
- Audience
  Required
- Segment
- Tags
- Email Subject
  Required
- Preview_text
- From_name
  Required
- From Email Address
  Required
- To_name
- Content Type
Action
Write
- Campaign
  Required
Action
Write
- Audience
  Required
- Email Address
  Required
- Custom Event Name
  Required
- Properties
Action
Write
- Audience
  Required
- Subscriber Email
  Required
- New Email
- Status
  Required
- Double Opt-In
- Update Existing
- Replace Groups
- Groups
- Language Code
- Tag(s)
Action
Write
- Audience
  Required
- Email Address
  Required
- Delete Contact
Action
Write
- Campaign
  Required
Action
Write
- Audience
  Required
- Tag
  Required
- Email Address
  Required
Action
Write
- Name
  Required
Action
Search
- Audience
  Required
- Tag name
  Required
Action
Search
- Name
  Required
- Campaign Name
- Audience
  Required
- Segment
- Tags
- Email Subject
  Required
- Preview_text
- From_name
  Required
- From Email Address
  Required
- To_name
- Content Type
Action
Search or write
- Search
  Required
- Audience
- Audience
  Required
- Subscriber Email
  Required
- New Email
- Status
  Required
- Double Opt-In
- Update Existing
- Replace Groups
- Groups
- Language Code
- Tag(s)
Action
Search or write
New Lead
Triggers when a new lead is created. If you are on a paid plan for the Zoho CRM then it is advisable to use New Module Entry (Instant) trigger.
Trigger
Polling
Try It
New or Updated Contact
Triggers when a new contact is added or modified in Zoho. If you are on a paid plan for the Zoho CRM then it is advisable to use New/Updated Module Entry (Instant) trigger.
Trigger
Polling
Try It
- Module
  Required
Trigger
Instant
Try It
- Module
  Required
Trigger
Instant
Try It
- Module
  Required
- Entry ID
  Required
- Tags
  Required
Action
Write
- Module
  Required
- Layout
  Required
- Trigger
Action
Write
- Module
  Required
- Entry ID
  Required
- Related Module
  Required
- Related Entry ID
  Required
Action
Write
- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write
- Module
  Required
- Field name
  Required
- Value
  Required
- Optional_copy
- Field name 2
- Value 2
Action
Search

For AI agents & developers

Use Mailchimp and Zoho CRM with AI agents and code

Beyond Zap workflows. Call Mailchimp and Zoho CRM actions directly from your AI client or your codebase, using the same 9,000+ app integrations Zapier already runs.

No code

Connect via Zapier MCP

Expose Mailchimp and Zoho CRM actions as tools in any MCP client. Authenticate once, then call them in natural language.

Example actions on this page

Archive Subscriber
Add Attachment

Works with

Claude · ChatGPT · Cursor · any MCP-compatible client

Connect Zapier MCP

Typescript

Call from code with the Zapier SDK

Trigger Mailchimp and Zoho CRM actions from backend services, scripts, or agent code.

Install

# TypeScript / Node
npm install @zapier/zapier-sdk

Run an action

import { createZapierSdk } from '@zapier/zapier-sdk';

const zapier = createZapierSdk();
await zapier.runAction({ /* mailchimp / zoho-crm action */ });

Run the SDK docs

There is no Python package yet. SDK is TypeScript-only (@zapier/zapier-sdk). The MCP server URL is personal to your account; get it at zapier.com/mcp.

Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023

G2 Badge - Most Implementable - Winter 2024

G2 Badge - Leader Mid-Market - Winter 2024

93%

Customers who say using Zapier has made them better at their job

25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Practical ways you can use Mailchimp and Zoho CRM

Add new store customers to Zoho CRM.

When a new customer is added to your Mailchimp store, Zapier instantly creates a new contact in Zoho CRM. This helps business owners centralize customer information, streamline communication, and ensure sales opportunities aren't missed.

Business Owner

Try it

Sync new Mailchimp subscribers with Zoho CRM.

When a new subscriber joins your Mailchimp audience, Zapier adds them as a lead in Zoho CRM. This ensures your marketing team can track and engage with potential customers seamlessly while reducing manual entry, saving time for high-value tasks, and maintaining up-to-date CRM records.

Marketing & Marketing Ops

Try it

Update Zoho CRM upon campaign engagement.

If a recipient clicks a specific link in a Mailchimp campaign, Zapier updates their engagement details in Zoho CRM. Project managers can ensure communication strategies are effective and adapt campaigns in real-time for better results.

Project Management

Try it

Learn how to automate Mailchimp on the Zapier blog

Learn how to automate Zoho CRM on the Zapier blog

Make work flow with AI

Level up your Mailchimp to Zoho CRM integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.

Learn about AI automation

Frequently Asked Questions about Mailchimp + Zoho CRM integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Mailchimp and Zoho CRM

How do I integrate Mailchimp with Zoho CRM?

Integrating Mailchimp with Zoho CRM can be done using Zapier by creating a 'Zap,' which is an automated workflow. This involves selecting a trigger event in Mailchimp, such as 'New Subscriber,' and an action event in Zoho CRM, such as 'Create Lead.' Once connected, we guide you through mapping fields to ensure data is transferred correctly.

Can I update existing leads in Zoho CRM from Mailchimp?

Yes, during the integration setup, you can choose the action in Zoho CRM to be 'Update Lead' when a specific trigger occurs in Mailchimp, like when a subscriber's information is updated. We offer mapping options to ensure the right data fields are synchronized.

What kind of triggers are available from Mailchimp for this integration?

The available triggers for integrating Mailchimp with Zoho CRM include events such as 'New Subscriber Added,' 'Subscriber Unsubscribed,' and 'Campaign Sent.' These triggers allow you to perform actions within Zoho CRM based on these activities.

Are there actions within Zoho CRM that can be triggered by changes in my Mailchimp account?

Yes, you can set triggers within your Mailchimp account that will initiate actions like creating new contacts or updating existing ones in your Zoho CRM. For instance, a new subscriber addition in Mailchimp can prompt adding a new lead in Zoho CRM.

How frequently does the data sync between Mailchimp and Zoho CRM occur?

Data synchronization between Mailchimp and Zoho CRM using our platform typically happens instantaneously after the trigger event occurs. However, you have flexibility over timing preferences if needed.

Can I use custom fields from my Zoho CRM during integration with Mailchimp?

Certainly! We support the use of custom fields during integration. While setting up your Zap—our term for an automated workflow—you'll have the opportunity to map these custom fields so they align with data transferred from Mailchimp.

Is it possible to segment my subscribers based on their interactions recorded in Zoho CRM?

While setting up your Zapier integration between these two platforms, you can utilize filters and searches to segment subscribers based on their interactions or activities tracked within Zoho CRM. This allows tailored targeting directly from your email marketing campaigns.

About Mailchimp

Mailchimp is an email and marketing automation platform built for growing businesses. Turn email and SMS into revenue.

Learn moreLearn moreHelpHelp

Related categories

Marketing Automation

Similar apps

AWeber

Email Newsletters

Campaign Monitor

Email Newsletters

Emma

Email Newsletters

About Zoho CRM

Zoho CRM is an AI-powered sales CRM that empowers teams to work together better and close more deals.

Learn moreLearn moreHelpHelp

Related categories

CRM (Customer Relationship Management)

Zoho

Similar apps

Pipedrive

CRM (Customer Relationship Management)

Insightly

CRM (Customer Relationship Management)

Zapier Forms

App Builder, CRM (Customer Relationship Management), Forms & Surveys, Zapier

Connect Mailchimp and Zoho CRM to power AI-driven automation

Launch your first automated workflow

Add/update Mailchimp subscribers from new Zoho CRM contacts

Update Mailchimp subscribers for new Zoho CRM leads

Create or update Zoho CRM module entries for new Mailchimp subscribers

Create new Zoho CRM module entries for Mailchimp subscribers

Add or update Mailchimp subscribers when new or updated leads appear in Zoho CRM

Add or update Mailchimp subscribers from new or updated Zoho CRM module entries

Add/update Mailchimp subscribers from new Zoho CRM contacts

Update Mailchimp subscribers for new Zoho CRM leads

Create or update Zoho CRM module entries for new Mailchimp subscribers

Create new Zoho CRM module entries for Mailchimp subscribers

Add or update Mailchimp subscribers when new or updated leads appear in Zoho CRM

Add or update Mailchimp subscribers from new or updated Zoho CRM module entries

Create Zoho CRM module entries from new or updated Mailchimp subscribers

Add tags in Zoho CRM for new Mailchimp unsubscribers

Top companies trust Zapier to automate work that solves their unique business problems—no coding required.

How Zapier works

Choose a trigger

Add your action

You’re connected!

Supported triggers and actions

Use Mailchimp and Zoho CRM with AI agents and code

Connect via Zapier MCP

Call from code with the Zapier SDK

Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023

Practical ways you can use Mailchimp and Zoho CRM

Add new store customers to Zoho CRM.

Sync new Mailchimp subscribers with Zoho CRM.

Update Zoho CRM upon campaign engagement.

Learn how to automate Mailchimp on the Zapier blog

How to add Mailchimp subscribers from ClickFunnels

How to add Mailchimp subscribers from a webhook

How to integrate Mailchimp with WordPress

Learn how to automate Zoho CRM on the Zapier blog

5 ways to use the Zapier Zoho CRM integration

Make work flow with AI

Frequently Asked Questions about Mailchimp + Zoho CRM integrations

Connect Mailchimp to Zoho CRM on the world's largest no-code automation platform