When this happens...
TypeformNew Entry
Then do this...
MarketoCreate or Update Lead

If your customer response volume is growing, your processes need to scale with it. Automate your lead capture by setting up this integration and you'll always keep up: It will trigger with every new entry on Typeform, either creating a new lead on Marketo or updating one that already exists.

How this Typeform-Marketo integration works

  1. A new entry is received on Typeform
  2. Zapier automation adds a new lead to Marketo or updates a match

Apps involved

  • Typeform
  • Marketo
Marketo is a Premium integration on Zapier.

Why Zapier?


Get started for free—14 day trial of premium features and apps.


No coding required—automate any of 1,000+ apps in minutes.


Enterprise-level security—connect mission-critical apps.

It's easy to connect Marketo + Typeform and requires absolutely zero coding experience—the only limit is your own imagination.

When this happens...
then do this!
New Lead

Triggers when a new lead is created.

Create or Update Lead

Creates or Updates a lead.

New Entry

Triggers when a form is submitted.

Add Lead to List

Adds a lead to a list.

Use our free platform to build a single Zapier integration and instantly connect your app with 1,000+ others.

Become a Zapier Integration Partner

Marketo's marketing automation software helps marketers engage customers and prospects.

Typeform helps you ask awesomely online! If you ever need to run a survey, questionnaire, form, contest etc... Typeform will help you achieve it beautifully across all devices, every time, using its next generation platform.