Google Ads + GoTo Webinar + Filter by Zapier + Delay by Zapier

Log new registrants on GoTo Webinar as offline conversions in Google Ads

Google’s measurement is only as good as your reporting. Improve your ad performance by reporting your successful conversions back to Google Ads. Once you have configured this integration, Zapier will automatically send an offline conversion with each new registrant on GoTo Webinar.

When this happens...
New RegistrantTriggers when a new registrant is added to a webinar.
TriggerPolling
automatically do this...
Only continue if...Set up rules to specify when this Zap can continue running.
ActionFilter
then do this...
Delay ForWaits for a set amount of time before completing your Actions.
ActionWrite
then do this!
Send Offline ConversionSends events from your customer systems (PoS, CRM, email service provider, etc) to connect Google Ad campaigns to offline activity and business impact.
ActionWrite

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More things you can do with these apps

Discover other triggers and actions you can use with GoTo Webinar, Filter by Zapier, and more

- Webinar
  Required
Trigger
Polling
Try It
New Upcoming Webinar
Triggers when you add a new upcoming webinar.
Trigger
Polling
Try It
- Webinar
  Required
- Registrant
  Required
Action
Write
- Webinar
  Required
- Email Address
  Required
Action
Search
- Only continue if...
  Required
Action
Filter

- Queue_title
- Zap_step_id
- Time Delayed For (value)
  Required
- Time Delayed For (unit)
  Required
Action
Write
- Use Google Ads as...
  Required
Trigger
Polling
Try It

- Use Google Ads as...
  Required
- Managed Account
- Customer List
  Required
- Email address
  Required
- Consent for ad User Data
- Consent for ad personalization
- Terms of service
Action
Write
- Use Google Ads as...
  Required
- Name
  Required
- Description
- Message
Action
Write
- Use Google Ads as...
  Required
- Managed Account
- Customer List
  Required
- Customer_identifier
  Required
- Message
Action
Write
- Use Google Ads as...
  Required
- Status
  Required
Action
Write
- Use Google As...
  Required
Action
Search
- Use Google Ads as...
  Required
- Name
  Required
Action
Search

- Webinar
  Required
Trigger
Polling
Try It
- Webinar
  Required
- Source
Action
Write
- Title
  Required
- Description
- Time Zone
- Start Time
  Required
- End Time
  Required
- Webinar Type
  Required
Action
Write
- Start Time
  Required
- Title
Action
Search
- Time Delayed For (value)
  Required
- Time Delayed For (unit)
  Required
Action
Write
- Date/Time Delayed Until
  Required
- How should we handle dates in the past?
Action
Write
- Use Google Ads as...
  Required
- Managed Account
- Lead Form
  Required
- Conversions Information
Trigger
Polling
Try It
- Use Google Ads as...
  Required
- Managed Account
- Customer List
  Required
- Customer identifier
  Required
- Consent for ad User Data
- Consent for ad personalization
- Terms of service
Action
Write
- Use Google Ads as...
  Required
- Managed Account
- Resource
  Required
- Dates to Include
  Required
- Limit
Action
Write
- Double_opt_message
- Use Google Ads as...
  Required
- Managed Account
- Multiple_identifier_note
- Conversion User Identifier Source
  Required
- Conversion Action
  Required
- Timestamp
  Required
- Value
- Currency
Action
Write
- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write
- Use Google As...
  Required
Action
Search
- Use Google Ads as...
  Required
- Name
  Required
- Description
- Message
Action
Search or write

About Google Ads

Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.

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Related categories

Ads & Conversion

Google

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Facebook Lead Ads

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About GoTo Webinar

GoTo Webinar by LogMeIn makes it easy to set up and deliver an online video and audio conference. Conduct do-it-yourself webinars with up to 1000 people – all for one flat rate. Extend your reach, expand your audience, increase your influence. Webinars work.

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Related categories

Premium

Webinars

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About Filter by Zapier

Only allow a Zap to proceed when a certain condition is met. For example, if you're sending a text message when you receive a new email, you could use a Filter that only sends a text message when the email received is from a certain address.

Learn moreLearn moreHelpHelp

Related categories

Developer Tools

Zapier

About Delay by Zapier

Put your Actions on hold for a specified amount of time before sending data to another app. You can set up scheduled emails, get notified of incomplete tasks, send automatic follow-ups, and automate other tasks on your timeline.

Learn moreLearn moreHelpHelp

Related categories

Developer Tools

Zapier

Related Zap Templates

Add contacts to a Google Ads customer list for new attendees on GoTo Webinar