1.Catches new review details
Integrate Google Business Profile and location filtering to catch each new review with reviewer name, rating, and comment for reply prompting.
Reply to positive business reviews with AI-crafted responses
Automatically catch new four and five-star reviews across Google Business Profile and Zapier tools. Create and update reply text and post public responses when new reviews arrive, ratings land at four stars, or ratings land at five starsβso you can generate reply drafts, delay for checks, and publish replies without manual reply drafting.
How this automation drafts and posts review replies
When a new four and five-star review appears, slow response timing can hurt trust and momentum. This automation catches review details, filters positives, generates reply text, pauses briefly, and posts a public responseβso your team can respond faster.
Google Business Profileor swap with your favorite app
2.Filters to positive reviews
Integrate Filter by Zapier and review-rating rules to continue only for qualifying four and five-star reviews for praise-focused replies.
Filter by Zapieror swap with your favorite app
3.Generates friendly reply text
Integrate AI by Zapier and text generation tools to create a 2 to 4 sentence reply using reviewer first name, rating, and comment.
AI by Zapieror swap with your favorite app
4.Delays for tone checks
Integrate Delay by Zapier and approval timing tools to pause posting for the configured interval while keeping reply text ready.
Delay by Zapieror swap with your favorite app
5.Posts the public reply
Integrate Google Business Profile and publishing workflows to create a public response on the original review for the configured location.
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Add negative review submissions to CRM for triage
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Add personalized public replies that include reviewer name
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Alert team on positive reviews for quick acknowledgment
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Alert team with drafted review reply for approval
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Capture new review, log it, and post reply
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Capture new reviews and route responses to owners
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Create AI-crafted replies to every five-star review publicly
Your five-star reviews sometimes go unreplied, missing chances to reinforce local trust. Replies publish automatically in a friendly, brand voice so trust stays visible within minutes.
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Create AI reply suggestions for incoming reviews to owners
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Explore all review response management automations
Protect your reputation with automated review triage, draft responses, and approval routing
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
See how teams are automating with Zapier (and loving it!)
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Rishi Shah, CEO and Co-Founder
We don't just want to patch holes; we want to build scalable, future-proof systems. Zapier is helping us do that.
Allen Lai, Head of Customer Experience
We've been able to scale our operations while staying lean. Zapier lets us do more without needing more people.
Jacob Sirrs, Marketing Operations Specialist
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