1.Detect new reviews
Integrate Google Business Profile and reputation inboxes to capture new review events and to centralize reply context.
Reply to new public reviews with tailored responses
Automatically monitor new reviews across Google Business Profile and Zapier workflows. Create and update replies and escalation items when reviews posted, ratings fall, or mid-tier reviews arriveβso you can draft replies, escalate low ratings, and flag ambiguity without manual inbox review.
How this automation scales review reply coverage
When new reviews appear, delayed replies can reduce trust and leave low ratings unaddressed. This automation drafts replies and publishes them and creates monday.com items for escalation and manual triageβso your team can respond faster.
Google Business Profileor swap with your favorite app
2.Branch on review rating
Integrate Paths by Zapier and rating decision rules to route each review into positive, negative, or mid-tier paths.
Paths by Zapieror swap with your favorite app
3.Wait before posting
Integrate Delay by Zapier and scheduling controls to wait before publishing positive review replies.
Delay by Zapieror swap with your favorite app
4.Generate a tailored reply
Integrate AI by Zapier and text generation prompts to draft a brand-aligned reply from the review content.
AI by Zapieror swap with your favorite app
5.Create the public reply
Integrate Google Business Profile and reply templates to publish the AI reply to the matched review.
6.Create escalation for negatives
Integrate monday.com and task tracking to create escalation items for low ratings with assignment details.
monday.comor swap with your favorite app
Automate your work, your way
Build custom automations across your tools in minutes. Describe what you need, connect your apps, and create workflows without the manual effort.
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Add event check-ins to post-event review request journey
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Add negative review submissions to CRM for triage
Your negative review submissions arrive without CRM context, leaving reputation cases untriaged and responses delayed. Capture submissions into CRM so coordinators can respond within 24 hours.
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Add personalized public replies that include reviewer name
You receive new public reviews but lack personalized, branded replies, forcing manual responses and slowing local reputation work. It posts personalized public replies with reviewer name within minutes.
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Add visitor feedback responders to reputation contact list
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Alert team on positive reviews for quick acknowledgment
Positive customer reviews that go unseen on your business profile reduce local credibility. Get fast public replies and follow-up within hours by surfacing reviews to your team.
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Alert team with drafted review reply for approval
Your online reviews arrive without a drafted reply, leaving prospects unsure and owners rushing to respond. Team gets a polished reply for fast approval and posting same day.
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Auto-reply to 4+ star reviews with rotating templates
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Capture new review, log it, and post reply
Public reviews arrive without tracking, leaving managers reactive, unsure which location needs attention. Capture and log reviews, post public replies and route negatives to owners same day.
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Capture new reviews and route responses to owners
Your business profile reviews arrive without tracking, leaving local owners reactive. Capture reviews and send replies or alerts so issues are visible and handled within hours.
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Create AI-crafted replies to every five-star review publicly
Your five-star reviews sometimes go unreplied, missing chances to reinforce local trust. Replies publish automatically in a friendly, brand voice so trust stays visible within minutes.
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Create AI reply suggestions for incoming reviews to owners
Your public reviews arrive without timely, branded replies, leaving prospects unsure about responsiveness. You get concise, on-brand reply suggestions delivered to owners for same-day posting.
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Explore all review response management automations
Protect your reputation with automated review triage, draft responses, and approval routing
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
See how teams are automating with Zapier (and loving it!)
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Allen Lai, Head of Customer Experience
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Jacob Sirrs, Marketing Operations Specialist
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