1.Monitors new review submissions
Integrate Google Business Profile and review monitoring tools to watch for new review submissions and to trigger the reply workflow.
Post personalized public reply to new customer reviews
Automatically detect new customer reviews across Google Business Profile and your Zapier filters and templates. Create and update public replies for qualifying ratings and capture consistent greetingsβso you can avoid manual reply formatting, review screening, and follow-up delays.
How this automation posts public replies faster
When new customer reviews land and low quality reviews slip through, response quality suffers. This automation filters qualifying reviews, picks and formats a reply template, and creates a public replyβso your team stays on pace.
Google Business Profileor swap with your favorite app
2.Filters qualifying reviews
Integrate Filter by Zapier and routing conditions to continue only when review ratings meet your configured threshold.
Filter by Zapieror swap with your favorite app
3.Selects reply template
Integrate Sub-Zap by Zapier and template selection to pick a response template based on the review context.
Sub-Zap by Zapieror swap with your favorite app
4.Titlecases reviewer name
Integrate Formatter by Zapier and text formatting tools to convert the reviewer display name into title case.
Formatter by Zapieror swap with your favorite app
5.Creates public reply
Integrate Google Business Profile and public messaging to create a public reply using the selected template and formatted greeting.
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Capture new review, log it, and post reply
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Create AI-crafted replies to every five-star review publicly
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Protect your reputation with automated review triage, draft responses, and approval routing
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
See how teams are automating with Zapier (and loving it!)
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Allen Lai, Head of Customer Experience
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Jacob Sirrs, Marketing Operations Specialist
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