1.Detects new review
Integrate Google Business Profile, review data tools, and customer systems to capture new review metadata and start the reply workflow.
Post personal replies for positive online customer reviews
Automatically monitor new reviews across Google Business Profile and Zapier workflows. Create and update replies when new reviews arrive, star ratings post, or comments get submittedβso you can filter 4 to 5 star reviews, generate on-brand reply text, and publish responses without manual reply drafting.
How this automation accelerates your review responses
When new reviews are posted, slow or inconsistent replies can hurt trust and momentum. This automation filters qualifying ratings, generates on-brand reply text, delays posting, and publishes repliesβso your team can respond without manual reply drafting.
Google Business Profileor swap with your favorite app
2.Filters 4 to 5 star ratings
Integrate Filter by Zapier, ratings rules, and review screening tools to continue only for qualifying star ratings.
Filter by Zapieror swap with your favorite app
3.Generates reply prompt output
Integrate ChatGPT (OpenAI), brand writing tools, and review context to map reviewer details into a concise on-brand reply.
ChatGPT (OpenAI)or swap with your favorite app
4.Delays publishing the reply
Integrate Delay by Zapier and moderation buffers to pause before posting for a configured wait period.
Delay by Zapieror swap with your favorite app
5.Creates reply to the review
Integrate Google Business Profile, review ID matching tools, and reputation workflows to publish the reply and prevent duplicates.
Automate your work, your way
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Add AI sentiment and response to review rows
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Add event check-ins to post-event review request journey
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Add negative review submissions to CRM for triage
Your negative review submissions arrive without CRM context, leaving reputation cases untriaged and responses delayed. Capture submissions into CRM so coordinators can respond within 24 hours.
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Add personalized public replies that include reviewer name
You receive new public reviews but lack personalized, branded replies, forcing manual responses and slowing local reputation work. It posts personalized public replies with reviewer name within minutes.
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Add visitor feedback responders to reputation contact list
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Alert team on positive reviews for quick acknowledgment
Positive customer reviews that go unseen on your business profile reduce local credibility. Get fast public replies and follow-up within hours by surfacing reviews to your team.
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Alert team with drafted review reply for approval
Your online reviews arrive without a drafted reply, leaving prospects unsure and owners rushing to respond. Team gets a polished reply for fast approval and posting same day.
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Auto-reply to 4+ star reviews with rotating templates
You miss consistent, branded replies when positive reviews post without templated responses. It posts varied, personalized replies quickly so reviewers get acknowledgement within minutes.
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Capture new review, log it, and post reply
Public reviews arrive without tracking, leaving managers reactive, unsure which location needs attention. Capture and log reviews, post public replies and route negatives to owners same day.
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Capture new reviews and route responses to owners
Your business profile reviews arrive without tracking, leaving local owners reactive. Capture reviews and send replies or alerts so issues are visible and handled within hours.
- Apps: Google Business Profile, Filter by Zapier, ChatGPT (OpenAI)Swap with your favorite apps.
Create AI-crafted replies to every five-star review publicly
Your five-star reviews sometimes go unreplied, missing chances to reinforce local trust. Replies publish automatically in a friendly, brand voice so trust stays visible within minutes.
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Create AI reply suggestions for incoming reviews to owners
Your public reviews arrive without timely, branded replies, leaving prospects unsure about responsiveness. You get concise, on-brand reply suggestions delivered to owners for same-day posting.
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Explore all review response management automations
Protect your reputation with automated review triage, draft responses, and approval routing
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
See how teams are automating with Zapier (and loving it!)
Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.
David Laderberg, VP of Sales
Without having automation, we would have to at least be double our size. Doubling is a bit of a euphemism β I think we would have died or fallen back into oblivion.
Marcelo Lebre, Co-Founder
Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.
Raphael Bochner, Founder and CIO
Zapier gives us unlimited flexibility and creativity. With Zapier, you're like an artist with a blank canvas. I don't know what we'd do without it.
Rishi Shah, CEO and Co-Founder
We don't just want to patch holes; we want to build scalable, future-proof systems. Zapier is helping us do that.
Allen Lai, Head of Customer Experience
We've been able to scale our operations while staying lean. Zapier lets us do more without needing more people.
Jacob Sirrs, Marketing Operations Specialist
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