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Send review request SMS after feedback survey submission

Automatically capture post service feedback webhooks across Webhooks by Zapier, Formatter by Zapier, Google Sheets, Zapier Tables, and Twilio. Create and update review records, then send region specific review request SMS when feedback submitted, opt in received, or postal code matchedβ€”so you can request reviews, reduce follow-up time, and avoid manual reporting.

How this automation speeds up review requests

When feedback arrives via webhooks, delays can stall review volume and hurt reputation momentum. This automation formats phone numbers, logs responses in a sheet, looks up territory, updates the row, and sends region specific review SMSβ€”so your team can request reviews faster.

  1. 1.Catch feedback webhook

    Integrate Webhooks by Zapier and webhook handling tools to capture incoming post service feedback to trigger the workflow.

    Webhooks by Zapieror swap with your favorite app
  2. 2.Formats phone to E.164

    Integrate Formatter by Zapier and data formatting tools to normalize the incoming phone number to E.164 to prepare SMS delivery.

    Formatter by Zapieror swap with your favorite app
  3. 3.Creates spreadsheet row

    Integrate Google Sheets and spreadsheet mapping tools to create a new row mapping contact details and feedback answers to log submissions.

    Google Sheetsor swap with your favorite app
  4. 4.Finds territory by postal code

    Integrate Zapier Tables and lookup data tools to find the matching territory record by postal code to enrich the response row.

    Zapier Tablesor swap with your favorite app
  5. 5.Updates row with territory

    Integrate Google Sheets and spreadsheet update tools to update the same row with the returned territory display name to complete enrichment.

    Google Sheetsor swap with your favorite app
  6. 6.Sends region specific SMS

    Integrate Twilio and SMS sending tools to send an opt in review request using the region specific message and review link to drive responses.

    Twilioor swap with your favorite app

Automate your work, your way

Build custom automations across your tools in minutes. Describe what you need, connect your apps, and create workflows without the manual effort.

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Ruggable
Calendly
Okta
Zendesk
Dropbox
Asana
Allstate
Airbnb
ActiveCampaign
Lyft
Webflow
Canva
Sysco
LA Clippers
Getaround
Grammarly
HelloFresh
Lululemon
Barry's
Hopper
Casper
Hudl
Miro
The New York Times
Ruggable

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Set up in minutes

Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.

  1. Step 1

    Connect your tools

    Bring your apps together so information can move automatically between the tools your team already uses.

  2. Step 2

    Define the trigger

    Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.

  3. Step 3

    Automate and measure

    Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.

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Marcelo Lebre, Co-Founder

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Rishi Shah, CEO and Co-Founder

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Superhuman

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