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Update contact subscription status and create follow-up tasks

Automatically detect new entries across Cognito Forms and contact spreadsheets. Create and update when opt-in choices submit or opt-out choices submit or form entries submittedβ€”so you can update subscription status, append activity history, and create follow-up tasks without manual list upkeep.

How this automation updates your subscription accuracy

When new entries arrive in Cognito Forms, contacts drift and subscription statuses fall out of sync. This automation lowercases emails, updates subscription rows and logs activity, and creates follow-up tasksβ€”so your team keeps lists current.

  1. 1.Detects new form entries

    Integrate Cognito Forms and form entry capture to process new submissions into consistent lookup-ready emails.

    Cognito Formsor swap with your favorite app
  2. 2.Lowercases the submitted email

    Integrate Formatter by Zapier, email formatting tools, and lookup data cleanup to standardize emails for reliable matching.

    Formatter by Zapieror swap with your favorite app
  3. 3.Looks up the contact row

    Integrate Google Sheets, spreadsheet lookup tools, and contact databases to find the matching contact row by email.

    Google Sheetsor swap with your favorite app
  4. 4.Routes based on opt-in choice

    Integrate Filter by Zapier and routing logic tools to send submissions into join or leave paths.

    Filter by Zapieror swap with your favorite app
  5. 5.Updates subscription and activity

    Integrate Google Sheets and contact history fields to update subscription status and append an activity note.

    Google Sheetsor swap with your favorite app
  6. 6.Creates follow-up tasks

    Integrate Google Tasks and task management tools to create manual follow-up tasks with the activity note.

    Google Tasksor swap with your favorite app

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Ruggable
Calendly
Okta
Zendesk
Dropbox
Asana
Allstate
Airbnb
ActiveCampaign
Lyft
Webflow
Canva
Sysco
LA Clippers
Getaround
Grammarly
HelloFresh
Lululemon
Barry's
Hopper
Casper
Hudl
Miro
The New York Times
Ruggable

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  1. Step 1

    Connect your tools

    Bring your apps together so information can move automatically between the tools your team already uses.

  2. Step 2

    Define the trigger

    Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.

  3. Step 3

    Automate and measure

    Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.

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