1.Monitor athlete cancellation events
Integrate TrainHeroic and subscription event filters to catch athlete team pass cancellations and continue automation for qualifying churn updates.
Move canceled athletes to lifecycle list and remove access
Automatically monitor athlete team subscription cancellations across TrainHeroic and Klaviyo. Create churn audience entries and remove active-pass access when team subscription canceled, pass cancellation confirmed, or subscription access revokedβso you can segment churn messaging and prevent outdated memberships without manual list maintenance.
How this automation updates your churn lists
When athlete pass cancellations create stale email audiences, retention work slows and churn messaging misses. This automation filters qualifying cancellations, updates Klaviyo lists, and removes active-pass accessβso your team can act on changes immediately.
TrainHeroicor swap with your favorite app
2.Gate on configured cancellations
Integrate Filter by Zapier and data validation tools to continue only for configured pass cancellation events with mapped identifiers.
Filter by Zapieror swap with your favorite app
3.Find subscriber profile by email
Integrate Klaviyo and identity lookup tools to search by email, map the profile id, and prepare updates to list membership.
Klaviyoor swap with your favorite app
4.Adds subscriber to cancellation list
Integrate Klaviyo and email segmentation tools to place the found profile into the configured churn audience cancellation list.
5.Removes subscriber from active-pass list
Integrate Klaviyo and membership management tools to remove the profile from the configured active-pass list upon cancellation.
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