1.New lead submission trigger
Integrate Facebook Lead Ads and lead capture tools to detect new lead submissions and pass form fields to the workflow.
Create newsletter subscriber and CRM lead from social ad
Automatically capture new lead submissions across Facebook Lead Ads and Beehiiv and Pipedrive. Create and update when newsletter opt-in, new lead submitted, or contact fields changeβso you can create subscribers, create CRM people, and create deals without manual data entry.
How this automation creates newsletter subscribers
When new leads arrive in Facebook Lead Ads, slow handoffs can break attribution and delay outreach. This automation converts submissions into subscriber records, creates CRM people and deals, and sends a welcome emailβso your team can follow up right away.
Facebook Lead Adsor swap with your favorite app
2.Normalize lead details
Integrate Formatter by Zapier and data cleanup tools to standardize name fields and normalize phone numbers to reduce duplicates.
Formatter by Zapieror swap with your favorite app
3.Create subscriber and welcome email
Integrate Beehiiv and email onboarding tools to create a subscriber, set UTM metadata, and enable the welcome email.
beehiivor swap with your favorite app
4.Create person record
Integrate Pipedrive and CRM contact tools to create a person record and match by email, including the normalized phone.
Pipedriveor swap with your favorite app
5.Create and link deal
Integrate Pipedrive and deal tracking tools to create a deal, link the person ID, and assign pipeline and stage.
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Organize email audiences with automated subscriber updates, list segmentation, and contact cleanup
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
See how teams are automating with Zapier (and loving it!)
Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.
David Laderberg, VP of Sales
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Marcelo Lebre, Co-Founder
Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.
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Rishi Shah, CEO and Co-Founder
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Allen Lai, Head of Customer Experience
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Jacob Sirrs, Marketing Operations Specialist
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