1.Captures deal reference and person
Integrate Pipedrive to map deal reference fields to workflow context and pass the person identifier forward to capture deal details.
Add new deal contacts into nurture email list for campaigns
Automatically monitor new deal or deal updated events across Pipedrive and analytics tools. Create and update Mailchimp subscribers when a qualifying deal triggersβso you can keep nurture lists fresh, apply segmentation, and use merge tags without manual list management.
How this automation grows your nurture list
When new deal or deal updated events land, unqualified contacts can slip into nurture lists. This automation finds the person, filters records, and adds or updates Mailchimp subscribers with merge tags and segmentationβso your team can scale campaigns without list cleanup.
Pipedriveor swap with your favorite app
2.Finds person and retrieves attributes
Integrate Pipedrive and contact data tools to retrieve contact details and custom attributes to prepare subscriber merge tags.
3.Filters qualifying deals and emails
Integrate Zapier and rules logic tools to continue only when the qualifying deal flag matches and an email exists to prevent bad subscribers.
Email by Zapieror swap with your favorite app
4.Adds or updates subscriber in list
Integrate Mailchimp and email list tools to add or update a subscriber, set subscribed status, and apply segmentation tags to maintain your nurture list.
Mailchimpor swap with your favorite app
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Organize email audiences with automated subscriber updates, list segmentation, and contact cleanup
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Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
See how teams are automating with Zapier (and loving it!)
Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.
David Laderberg, VP of Sales
Without having automation, we would have to at least be double our size. Doubling is a bit of a euphemism β I think we would have died or fallen back into oblivion.
Marcelo Lebre, Co-Founder
Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.
Raphael Bochner, Founder and CIO
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Rishi Shah, CEO and Co-Founder
We don't just want to patch holes; we want to build scalable, future-proof systems. Zapier is helping us do that.
Allen Lai, Head of Customer Experience
We've been able to scale our operations while staying lean. Zapier lets us do more without needing more people.
Jacob Sirrs, Marketing Operations Specialist
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