1.Catches new order payload
Integrate Webhooks by Zapier and storefront connections to receive the new order payload and parse key contact details.
Add each online purchase contact to marketing list
Automatically catch new order payloads from your storefront across Webhooks by Zapier, Formatter by Zapier, and ActiveCampaign. Create and update ActiveCampaign contacts when valid purchase emails are presentβso you can subscribe buyers, store order totals, and add attribution without manual list building.
How this automation grows your purchase subscriber list
When a new order payload arrives, anonymous purchases and missing emails can block timely follow-up. This automation parses order data, filters invalid contacts, and upserts ActiveCampaign contacts and custom fieldsβso your team can launch post-purchase campaigns faster.
Webhooks by Zapieror swap with your favorite app
2.Calculates net order total
Integrate Formatter by Zapier and data mapping to calculate net totals and adjust fields for storing a single order total.
Formatter by Zapieror swap with your favorite app
3.Builds line item summary
Integrate Formatter by Zapier and text formatting to convert line items into a readable block for contact custom fields.
4.Stops when email is missing
Integrate Filter by Zapier and data validation to only continue when a valid email is present.
Filter by Zapieror swap with your favorite app
5.Creates or updates contact
Integrate ActiveCampaign and list subscriptions to map purchase data, attribution fields, and subscribe the contact to the marketing list.
ActiveCampaignor swap with your favorite app
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