1.Catch Hook for qualified lead submissions
Integrate Webhooks by Zapier to receive qualified lead submissions and begin the drip flow to trigger outreach.
Send targeted drip emails to qualified unsigned leads
Automatically catch new qualified lead submissions across Webhooks by Zapier and Email marketing apps. Send targeted drip emails when new qualified leads arrive, eligibility flags trigger, or opt-out signals appearβso you can send messages, update lead records, and stop drips without manual follow-up.
How this automation accelerates your drip outreach
When Catch Hook submissions arrive, delays can lower engagement and cause missed timing. This automation finds lead records and sends staged drip emails and updates lead statusβso you can nurture qualified leads automatically.
Webhooks by Zapieror swap with your favorite app
2.Delay before first outreach
Integrate Delay by Zapier and scheduling tools to pause 24 hours before outreach to start the first email timing.
Delay by Zapieror swap with your favorite app
3.Find lead record by submission ID
Integrate Airtable and database tools to locate the lead record from the configured submission ID to fetch contact details.
Airtableor swap with your favorite app
4.Compute cadence and eligibility
Integrate Formatter by Zapier and analytics tools to map lead age and produce a cadence flag for branching to determine eligibility.
Formatter by Zapieror swap with your favorite app
5.Send staged drip email
Integrate SendGrid and email templates to send the staged template to eligible contacts to deliver outreach emails.
SendGridor swap with your favorite app
6.Update lead status and send counters
Integrate Airtable and reporting tools to update lead status and send counters from the cadence flag and send count to record progress.
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Explore all drip marketing management automations
Accelerate lead follow-up with automated sequence enrollments, audience tagging, and campaign updates
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
See how teams are automating with Zapier (and loving it!)
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David Laderberg, VP of Sales
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Rishi Shah, CEO and Co-Founder
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Allen Lai, Head of Customer Experience
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