1.Detect new marketing list contacts
Integrate HubSpot and audience sources to detect contacts added to the configured marketing list to start the audience update process.
Add paid target account contacts to ad audiences
Automatically monitor new contact added to configured marketing lists across HubSpot, Formatter by Zapier, and Facebook Custom Audiences. Create and update custom audiences when marketing list additions, configured list updates, or new contacts appearβso you can normalize emails, add qualifying contacts, and avoid manual audience uploads.
How this automation accelerates your retargeting audiences
When new contacts are added to a configured marketing list, delays can block timely retargeting. This automation normalizes emails and adds qualifying contacts to Facebook custom audiencesβso your team can launch campaigns without manual uploads.
HubSpotor swap with your favorite app
2.Normalize email for matching
Integrate Formatter by Zapier and email normalization tools to lowercase and trim incoming emails to normalize email values.
Formatter by Zapieror swap with your favorite app
3.Add to Facebook custom audience
Integrate Facebook Custom Audiences and advertising audience tools to add the normalized email to the specified custom audience and update membership.
Facebook Custom Audiencesor swap with your favorite app
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Optimize retargeting audience management with automated audience updates, list routing, and suppression rules
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Step 1
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Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
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Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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