1.Catch new lead submission
Integrate Facebook Lead Ads and form submission mapping tools to catch the incoming submission and map core applicant fields to the workflow.
Create standardized applicant records from social lead forms
Automatically catch Facebook Lead Ads new lead submissions across recruiting tools. Create and update candidate and application records when lead submissions arrive, forms get completed, or new leads appearβso you can format answers, map positions, and keep Salesforce records current without manual data entry.
How this automation creates applicant records
When Facebook Lead Ads new lead submissions come in, missing structure slows hiring and can break candidate tracking. This automation catches each submission, extracts vacancy details, formats answers, finds positions, and creates candidate and application records in Salesforceβso your team can review complete applications faster.
Facebook Lead Adsor swap with your favorite app
2.Extract vacancy and UTM
Integrate Formatter by Zapier and parsing tools to extract a vacancy reference and parse UTM parameters to fill campaign and position fields.
Formatter by Zapieror swap with your favorite app
3.Format extra answers block
Integrate Code by Zapier and text formatting to map extra question responses into a readable answers block for one application note field.
Code by Zapieror swap with your favorite app
4.Find matching position
Integrate Salesforce and CRM lookup tools to search Position records using the extracted vacancy reference and continue with the match result.
Salesforceor swap with your favorite app
5.Create candidate and application
Integrate Salesforce and CRM record tools to match candidates by email, create missing candidates, and create application records with UTM and answers.
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Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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