Salesforce + ActiveCampaign Integrations

In a matter of minutes and without a single line of code, Zapier allows you to automatically send info between Salesforce and ActiveCampaign.


Get started with workflows like: Add new ActiveCampaign contacts to Salesforce as leads. Or check out the rest of our guided workflows. Save time with Zapier; it's free to try.

Connect Salesforce + ActiveCampaign in Minutes

It's easy to connect Salesforce + ActiveCampaign and requires absolutely zero coding experience—the only limit is your own imagination.

All Triggers & Actions

InstantNew Outbound Message

Triggers when a new outbound message is received in Salesforce.

Updated Field on Record

Triggers when a field of your choosing (ie. email address, status) is updated on any record of a specified Salesforce object (ie. Contact, Lead, Opportunity, etc.).

InstantNew Automation Webhook

Triggers when an automation sends out webhook data. To add a webhook in ActiveCampaign, navigate to your Automations section, add or edit an automation, and create a new "Webhook" action.

InstantNew Campaign Link Click

Triggers when a contact clicks a link in a campaign message (will only run once for each unique link).

InstantNew Campaign Starts Sending

Triggers when a new campaign starts sending.

New Record

Triggers when a record of the specified Salesforce object (ie. Contact, Lead, Opportunity, etc.) is created.

Updated Record

Triggers when any record of the specified Salesforce object (ie. Contact, Lead, Opportunity, etc.) is updated.

InstantNew Campaign Bounce

Triggers when a contact email address bounces from a sent campaign.

InstantNew Campaign Open

Triggers when a contact opens a campaign (will trigger once per contact per campaign).

InstantNew Campaign Unsubscribe

Triggers when a contact unsubscribes as a result of a campaign email sent to them.

How Salesforce + ActiveCampaign Integrations Work

  1. Step 1: Authenticate Salesforce + ActiveCampaign.
    (30 seconds)
  2. Step 2: Pick one of the apps as a trigger, which will kick off your automation.
    (15 seconds)
  3. Step 3: Choose a resulting action from the other app.
    (15 seconds)
  4. Step 4: Select the data you want to send from one app to the other.
    (2 minutes)
  5. That’s it! More time to work on other things.
Connect Salesforce + ActiveCampaign