Google Analytics 4 + LinkedIn Ads

Google Analytics 4 + LinkedIn Ads integrations

Send new LinkedIn Ads lead gen form responses as measurement events in Google Analytics 4

Drive your marketing efforts with a seamless workflow that links your LinkedIn Ads to your Google Analytics 4. When you gather a new Lead Gen Form response on LinkedIn Ads, this automation will immediately send measurement events to your Google Analytics 4 application. Not only does this streamline your data collection, but it also enhances your understanding of your advertising impact, helping you to optimize your strategies and reach your business goals.

When this happens...
New Lead Gen Form Response (Sponsored content)Triggers when you receive a new form response for an ad.
TriggerInstant
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Send Measurement Events for an ApplicationSend Measurement Events for given application.
ActionWrite

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More things you can do with LinkedIn Ads and Google Analytics 4

Discover other triggers and actions you can use with LinkedIn Ads and Google Analytics 4

- Organization
  Required
- Lead Type
  Required
- Retrieve Creative Details
- Retrieve Campaign Details
- Conversions Information
Trigger
Instant
Try It
- Account
  Required
- Audience
  Required
- Company Name
- Website Domain
- Email Domain
- LinkedIn Page URL
- Stock Symbol
- Industries
- City
- State
- Country
- Postal Code
Action
Write
- Account
  Required
- Audience Type
  Required
- Name
  Required
- Description
Action
Write
- Account
  Required
- Pivots
  Required
- Metrics
  Required
- Start Date
  Required
- End Date
- Time Granularity
Action
Write
New Conversion Event
Triggers when a new conversion event is created.
Trigger
Polling
Try It

- Measurement Display Name
  Required
Action
Write
Send Measurement Events for an Application
Send Measurement Events for given application.
Action
Write

Find Conversion
Finds a conversion based on id.
Action
Search

- adAccount
  Required
- Lead Form
- Retrieve Creative Details
- Retrieve Campaign Details
- Conversions Information
Trigger
Instant
Try It
- Account
  Required
- Audience
  Required
- Email Address
- First Name
- Last Name
- Title
- Company
- Country
- Google Advertising ID
Action
Write
- Account
  Required
- Audience
  Required
- Email Address
  Required
Action
Write
- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write
- Event Name
  Required
Action
Write
- Report Start Date
  Required
- Report End Date
  Required
- Date Name
  Required
- Dimension
- Comparison
- Match type
- Value
- Metric
- Comparison
- Operation
- Value
- Offset
- Limit
- Currency
- Keep empty rows
- Return property quota
Action
Write
- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write

About Google Analytics 4

Google Analytics 4 is a powerful web analytics platform that provides businesses with deep insights into user behavior and website performance.

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Related categories

Analytics

Google

About LinkedIn Ads

LinkedIn Ads allows marketers to collect even more quality leads from their ads and events on LinkedIn with seamless pre-filled forms.

Learn moreLearn moreHelpHelp

Related categories

Ads & Conversion

Microsoft

Premium

Related Zap Templates

Create conversion events in Google Analytics 4 from new lead gen form responses in LinkedIn Ads

Send new Google Analytics 4 conversion events to LinkedIn Ads as conversion events

Create conversion events in Google Analytics 4 from new lead gen form responses in LinkedIn Ads