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Zapier makes it easy to integrate Facebook Lead Ads with Shopify - no code necessary. See how you can get setup in minutes.
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Facebook Lead Ads
Facebook Lead Ads
1. Choose trigger event
Shopify
Shopify
2. Choose action
1. Select the event
Setup
Test
Facebook Lead Ads
Choose a trigger event
Choose a trigger
A trigger is the event that starts your Zap—like a "New Lead" from Facebook Lead Ads.
Add your action
An action happens after the trigger—such as "Add Line Item to Order" in Shopify.
You’re connected!
Zapier seamlessly connects Facebook Lead Ads and Shopify, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
Create a new record or update an existing record in your app.
Blog
Required
Title
Required
Author Name
Required
Content
Required
Featured Image URL
Excerpt/Summary
Tags
Is Published?
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Company
Required
Location Name
Required
External ID
Locale
Phone
Note
Tax Registration ID
Billing same as shipping address?
Shipping Address Line 1
Shipping Address Line 2
Shipping City
Shipping Country Code
Shipping First Name
Shipping Last Name
Shipping Phone
Shipping Recipient
Shipping ZIP Code
Shipping Zone Code
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
First Name
Last Name
Email Address
Customer Phone
Company Name
Street Address
Street Address Line 2
City
State
State/Province Code
Country
Country Code
Zip Code
Address Phone
Tags
Note
Accepts Marketing
Tax Exempt
Tax Exemptions
Send E-Mail Invite
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Order ID
Required
Fulfillment Order ID
Required
Notify customer
Address line 1
Address line 2
City
Country code
Province code
Zip code
Tracking company
Tracking number
Tracking URL
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Initial Value
Required
Code
Customer ID
Expiry Date
Note
Template Suffix
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Order
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Title
Required
Product_type
Vendor
Product Status
Product Description
Tags
Collection ID
Handle
Note
First Product Option
Values for First Product Option
Second Product Option
Values for Second Product Option
Third Product Option
Values for Third Product Option
Category
Alt Text
Media Content Type
Original Source
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Customer
Required
Tags
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Customer
Required
First Name
Last Name
Email Address
Customer Phone
Company Name
Street Address
Street Address Line 2
City
State
State/Province Code
Country
Country Code
Zip Code
Address Phone
Tags
Note
Accepts Marketing
Tax Exempt
Tax Exemptions
Send Account Invite Email
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Order ID
Required
Email
Notes
Remove Customer from Order
Tags
Additional Details
Shipping Address - Address 1
Shipping Address - Address 2
Shipping Address - City
Shipping Address - Company
Shipping Address - Country
Shipping Address - First Name
Shipping Address - Last Name
Shipping Address - Latitude
Shipping Address - Longitude
Shipping Address - Phone
Shipping Address - Province
Shipping Address - Province Code
Shipping Address - ZIP
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Product ID
Required
Title
Product_type
Vendor
Product Status
Product Description
Tags
Category
Collections to Join
Collections to Leave
Handle
Redirect Handle?
Alt Text
Media Content Type
Original Source
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Search Query
Email
Action
This is an event a Zap performs.
Search
Find existing data in your app
Order ID
Required
Include Closed Fulfillment Orders
Action
This is an event a Zap performs.
Search
Find existing data in your app
Resource
Required
Resource ID
Required
Action
This is an event a Zap performs.
Search
Find existing data in your app
Product Titles
Required
Action
This is an event a Zap performs.
Search
Find existing data in your app
Copy
Product Title or Handle
Required
Action
This is an event a Zap performs.
Search
Find existing data in your app
Product Variant SKU
Required
Action
This is an event a Zap performs.
Search
Find existing data in your app
Search Query
Email Address
First Name
Last Name
Customer Phone
Company Name
Street Address
Street Address Line 2
City
State
State/Province Code
Country
Country Code
Zip Code
Address Phone
Tags
Note
Accepts Marketing
Tax Exempt
Tax Exemptions
Send E-Mail Invite
Action
This is an event a Zap performs.
Search or write
Find existing data in your app, or create a new record if no data is found
Product ID
Required
Product Variant Title
Required
Add New Image - File
Add New Image - Alt Text
Choose Existing Image
Price
Compare-at Price
Charge Tax On This Variant?
Cost Per Item
SKU (Stock Keeping Unit)
Barcode (ISBN, UPC, GTIN, etc.)
Track Quantity?
Continue Selling When Out of Stock?
This Is a Physical Product
Weight
Weight Unit
Country/Region of Origin
Harmonized System (HS) code
Position
Requires Components
Action
This is an event a Zap performs.
Search or write
Find existing data in your app, or create a new record if no data is found
For AI agents & developers
Use Facebook Lead Ads and Shopify with AI agents and code
Beyond Zap workflows. Call Facebook Lead Ads and Shopify actions directly from your AI client or your codebase, using the same 9,000+ app integrations Zapier already runs.
No code
Connect via Zapier MCP
Expose Facebook Lead Ads and Shopify actions as tools in any MCP client. Authenticate once, then call them in natural language.
Example actions on this page
Add Line Item to Order
Works with
Claude · ChatGPT · Cursor · any MCP-compatible client
There is no Python package yet. SDK is TypeScript-only (@zapier/zapier-sdk). The MCP server URL is personal to your account; get it at zapier.com/mcp.
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Customers have created over 25 million Zaps on the platform
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The average user takes less than 6 minutes to set up a Zap
Practical ways you can use Facebook Lead Ads and Shopify
Add new leads to Shopify as customers
When a new lead is created in Facebook Lead Ads, Zapier will automatically add that contact as a customer in Shopify. This helps store owners centralize customer data for targeted promotions and improves lead management processes.
Sync Facebook leads with Shopify for targeted offers
Automatically add new Facebook Lead Ads leads to Shopify as customers. This allows the marketing team to craft and send personalized promo offers directly from Shopify, helping increase conversion rates and drive sales.
When a new lead is created in Facebook Lead Ads, Zapier can generate a task in Shopify to stay on top of lead follow-up. This ensures leads are not left unattended and follow-up efforts are effectively tracked.
Learn how to automate Facebook Lead Ads on the Zapier blog
Learn how to automate Shopify on the Zapier blog
Make work flow with AI
Level up your Facebook Lead Ads to Shopify integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
Frequently Asked Questions about Facebook Lead Ads + Shopify integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Facebook Lead Ads and Shopify
What is Facebook Lead Ads integration with Shopify?
Facebook Lead Ads integration with Shopify allows you to automatically send lead information collected from your Facebook ads directly into your Shopify store for further processing or follow-up. This integration can automate the process of adding new customers to your marketing lists, creating new orders, or updating customer profiles based on triggers you set.
How do I start integrating Facebook Lead Ads with Shopify?
To begin integrating Facebook Lead Ads with Shopify, you will need to connect both accounts to our platform. Once connected, you can create a Zap where a new lead captured in Facebook triggers actions in Shopify such as customer creation or updates, based on your specific needs and workflows.
Can I update existing customer information in Shopify using this integration?
Yes, with our integration, you can set up triggers that update existing customer profiles in Shopify whenever there is new lead information from Facebook Lead Ads. This ensures that your customer data stays current without manual intervention.
Is it possible to create new orders in Shopify from Facebook Leads?
Yes, by setting up specific triggers, whenever a potential customer fills out a lead form on Facebook, an action can be configured to create a draft order in Shopify. These orders will then require final review and approval within your store.
Can I filter leads before they are sent to Shopify?
Absolutely. You can apply filters based on the criteria that matter most to your business needs before the leads are sent from Facebook to Shopify. For example, only send leads from specific ad campaigns or locations.
How secure is the data transfer between Facebook and Shopify?
We prioritize data security by using encrypted connections when transferring data between Facebook and Shopify through our platform. This ensures that all personal information remains protected at all times during the transfer process.
Do I need technical expertise to set up this integration?
No technical expertise is required. Our user-friendly interface guides you through each step of setting up the necessary Zaps for automating tasks between Facebook Lead Ads and Shopify. If you have any questions, our support team is available to assist you.
About Facebook Lead Ads
Facebook lead ads make signing up for business information easy for people and more valuable for businesses. The Facebook lead ad app is useful for marketers who want to automate actions on their leads.
