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Zapier makes it easy to integrate Brevo with WordPress - no code necessary. See how you can get setup in minutes.
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Help
Brevo
Brevo
1. Choose trigger event
WordPress
WordPress
2. Choose action
1. Select the event
Setup
Test
Brevo
Choose a trigger event
Choose a trigger
A trigger is the event that starts your Zap—like a "New Campaign Status" from Brevo.
Add your action
An action happens after the trigger—such as "Upload Media" in WordPress.
You’re connected!
Zapier seamlessly connects Brevo and WordPress, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
Create a new record or update an existing record in your app.
Post_type
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
User ID
Required
Email
First_name
Last_name
Name
Nickname
Description
Website
Role
Meta
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Title
Required
Action
This is an event a Zap performs.
Search
Find existing data in your app
Copy_search_keyword
Search Keyword
Required
Email
Required
Username
Required
Password
Required
First_name
Last_name
Name
Nickname
Description
Website
Role
Action
This is an event a Zap performs.
Search or write
Find existing data in your app, or create a new record if no data is found
For AI agents & developers
Use Brevo and WordPress with AI agents and code
Beyond Zap workflows. Call Brevo and WordPress actions directly from your AI client or your codebase, using the same 9,000+ app integrations Zapier already runs.
No code
Connect via Zapier MCP
Expose Brevo and WordPress actions as tools in any MCP client. Authenticate once, then call them in natural language.
Example actions on this page
(Deprecated) Add or Update Contact
Upload Media
Works with
Claude · ChatGPT · Cursor · any MCP-compatible client
There is no Python package yet. SDK is TypeScript-only (@zapier/zapier-sdk). The MCP server URL is personal to your account; get it at zapier.com/mcp.
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Practical ways you can use Brevo and WordPress
Update CRM contacts from website users.
When a new user is created in WordPress, Zapier automatically adds or updates the corresponding contact in Brevo. This keeps the CRM up-to-date with the latest website activity, reducing manual data entry and ensuring the contact list is accurate for future outreach.
When a transactional email in Brevo hard bounces, Zapier alerts your IT team by creating a notification or updating an internal dashboard in WordPress. This automation ensures email issues are addressed promptly, maintaining communication reliability across platforms.
When a Brevo contact clicks a specific campaign link, Zapier triggers a new draft blog post in WordPress. This automation helps marketers quickly create content based on audience engagement, allowing for more timely and relevant updates on their website.
Learn how to automate WordPress on the Zapier blog
Make work flow with AI
Level up your Brevo to WordPress integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
Frequently Asked Questions about Brevo + WordPress integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Brevo and WordPress
How do I integrate Brevo with WordPress?
The integration between Brevo and WordPress involves using our plugin to seamlessly synchronize your contacts and automate your email marketing. First, install and activate the Brevo plugin on your WordPress dashboard. Then connect it with your Brevo account by entering your API credentials. You'll be able to set triggers based on user interactions such as form submissions or sign-ups.
What actions can I automate with the Brevo and WordPress integration?
Once integrated, you can automate actions like sending welcome emails to new subscribers, creating personalized email campaigns based on user behavior, and syncing contact information between Brevo and WordPress. This helps in maintaining organized communication strategies efficiently.
Can I use custom triggers for my email campaigns?
Yes, our integration allows for custom triggers based on specific events in WordPress. For example, you can set a trigger when a user completes a purchase or hits a certain page, allowing you to send targeted content or follow-up emails directly from Brevo.
Is there any coding required for the integration process?
No coding is necessary for integrating Brevo with WordPress. Our plugin handles all configurations through an intuitive interface where you can manage settings and triggers without technical expertise.
Does the integration support eCommerce platforms within WordPress?
Yes, our integration supports popular eCommerce plugins like WooCommerce within WordPress. You can create triggers based on customer actions like product purchases and send automated follow-ups or promotional emails through Brevo.
How do I troubleshoot issues in my Brevo-WordPress integration?
If you encounter issues with the integration, start by verifying your API credentials and ensuring they are correctly entered. Check the plugin settings for any misconfigurations regarding triggers or actions. Our support team is also available to assist with persistent problems.
Are there limitations on the type of content I can send via automated emails?
While our system supports a wide range of content types in automated emails, it's important to ensure that all communications comply with anti-spam regulations and company policies regarding frequency and design formats.
About Brevo
Brevo is the leading CRM suite designed to cultivate long-term customer relationships and help businesses grow.
WordPress is web software you can use to create a beautiful website or blog. Nearly 20% of the top 10 million websites and over 60 million people have chosen WordPress to power the place on the web they call "home".