1.Receives profile URL inputs
Integrate Sub-Zap by Zapier and input mapping tools to capture incoming company profile URL and analyst metadata.
Update company research records from profile scans today
Automatically enrich company profile URLs across Sub-Zap by Zapier, Zapier Tables, and Relevance AI. Get verified research results when profile URL inputs arrive, canonical domain matches are found, or override flags are setβso you can update records, refresh timestamps, and reduce manual research updates.
How this automation keeps your research records current
When company profiles get scanned but updates are missed, research gets stale and outreach loses context. This automation enriches profile data and writes verified company research records into Zapier Tablesβso your team can rely on up-to-date account details.
Sub-Zap by Zapieror swap with your favorite app
2.Searches research table matches
Integrate Zapier Tables and lookup tools to search your research table by company profile URL or canonical domain.
Zapier Tablesor swap with your favorite app
3.Enriches profile with AI
Integrate Relevance AI and enrichment tools to send the profile URL and return company size and overview fields.
Relevance AIor swap with your favorite app
4.Normalizes timestamps and decisions
Integrate Code by Zapier and formatting tools to choose preferred links, normalize timestamps, and compute freshness flags.
Code by Zapieror swap with your favorite app
5.Creates or updates research records
Integrate Zapier Tables and record management to create new rows or update existing research with verified enrichment.
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Accelerate account research with automated signal collection, account enrichment, and rep brief creation
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
See how teams are automating with Zapier (and loving it!)
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David Laderberg, VP of Sales
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Marcelo Lebre, Co-Founder
Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.
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Rishi Shah, CEO and Co-Founder
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Allen Lai, Head of Customer Experience
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Jacob Sirrs, Marketing Operations Specialist
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