1.Catch Hook payload
Integrate Webhooks by Zapier and data extraction tools to ingest the incoming payload and map the deal identifier and property reference.
When property details arrive without being mapped to the right record, outreach gets delayed and sales reps miss territory context. This automation captures incoming property metadata, finds the matching deal, and updates property fieldsβso your team has full context to act quickly.
Integrate Webhooks by Zapier and data extraction tools to ingest the incoming payload and map the deal identifier and property reference.
Integrate Salesmate and CRM lookup tools to find the matching deal record from the incoming deal identifier.
Integrate Formatter by Zapier and data parsing tools to select the primary property reference and map it to the lookup input.
Integrate Salesmate and CRM custom fields to update the deal by property reference and overwrite property field values.
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Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.
David Laderberg, VP of Sales
Without having automation, we would have to at least be double our size. Doubling is a bit of a euphemism β I think we would have died or fallen back into oblivion.
Marcelo Lebre, Co-Founder
Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.
Raphael Bochner, Founder and CIO
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Rishi Shah, CEO and Co-Founder
We don't just want to patch holes; we want to build scalable, future-proof systems. Zapier is helping us do that.
Allen Lai, Head of Customer Experience
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Jacob Sirrs, Marketing Operations Specialist
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