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Create CRM lead from landing page submissions instantly

Automatically catch landing-page form posts across Webhooks by Zapier and Bitrix24 CRM. Create and update CRM leads when submission arrives, key fields appear, or procedures are selectedβ€”so you can create records, assign owners, and schedule follow-up without manual data entry.

How this automation accelerates CRM lead follow-up

When incoming form posts hit your webhook endpoint, delays can cause leads to go cold. This automation catches submissions, creates leads, qualifies records, and schedules delayed follow-upβ€”so your team can respond faster.

  1. 1.Catch Hook landing submission

    Integrate Webhooks by Zapier and form submission routing tools to catch landing-page posts and trigger lead intake automatically.

    Webhooks by Zapieror swap with your favorite app
  2. 2.Create lead from submission

    Integrate Bitrix24 CRM and CRM mapping tools to create a new lead and map submission fields to lead name, phone, and email.

    Bitrix24 CRMor swap with your favorite app
  3. 3.Filter qualifying submissions

    Integrate Filter by Zapier and validation rules to continue only when key fields or procedure selections indicate a qualified record.

    Filter by Zapieror swap with your favorite app
  4. 4.Delay follow-up actions

    Integrate Delay by Zapier and scheduling tools to wait a configured period before follow-up actions for qualifying records.

    Delay by Zapieror swap with your favorite app
  5. 5.Create follow-up task or lead

    Integrate Bitrix24 CRM and task management tools to create a follow-up lead or task with mapped fields and assignment.

    Bitrix24 CRMor swap with your favorite app

Automate your work, your way

Build custom automations across your tools in minutes. Describe what you need, connect your apps, and create workflows without the manual effort.

Trusted by 3.4 million companies

Calendly
Okta
Zendesk
Dropbox
Asana
Allstate
Airbnb
ActiveCampaign
Lyft
Webflow
Canva
Sysco
LA Clippers
Getaround
Grammarly
HelloFresh
Lululemon
Barry's
Hopper
Casper
Hudl
Miro
The New York Times
Ruggable
Calendly
Okta
Zendesk
Dropbox
Asana
Allstate
Airbnb
ActiveCampaign
Lyft
Webflow
Canva
Sysco
LA Clippers
Getaround
Grammarly
HelloFresh
Lululemon
Barry's
Hopper
Casper
Hudl
Miro
The New York Times
Ruggable

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Set up in minutes

Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.

  1. Step 1

    Connect your tools

    Bring your apps together so information can move automatically between the tools your team already uses.

  2. Step 2

    Define the trigger

    Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.

  3. Step 3

    Automate and measure

    Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.

See how teams are automating with Zapier (and loving it!)

Smart Charge America

Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.

David Laderberg, VP of Sales

Remote

Without having automation, we would have to at least be double our size. Doubling is a bit of a euphemism β€” I think we would have died or fallen back into oblivion.

Marcelo Lebre, Co-Founder

SweepBright

Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.

Raphael Bochner, Founder and CIO

Digioh

Zapier gives us unlimited flexibility and creativity. With Zapier, you're like an artist with a blank canvas. I don't know what we'd do without it.

Rishi Shah, CEO and Co-Founder

Otter.ai

We don't just want to patch holes; we want to build scalable, future-proof systems. Zapier is helping us do that.

Allen Lai, Head of Customer Experience

Superhuman

We've been able to scale our operations while staying lean. Zapier lets us do more without needing more people.

Jacob Sirrs, Marketing Operations Specialist

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