1.Catch each new email parsed
Integrate Mailparser and email parsing tools to catch incoming parsed applicant emails and extract standard fields.
Create CRM deal from parsed applicant email submissions
Automatically monitor new parsed applicant emails across Mailparser, Formatter by Zapier, and HubSpot. Create and update when applicant role is normalized, contacts are matched, and deals are createdβso you can qualify leads, enrich records, and reduce manual data entry.
How this automation accelerates your CRM follow-up
When parsed applicant emails arrive, delays can slow qualification and outreach. This automation catches parsed fields in Mailparser and normalizes roles, then finds or creates contacts and creates deals with associationsβso your team can act fast.
Mailparseror swap with your favorite app
2.Normalize applicant role via lookup
Integrate Formatter by Zapier and data normalization tools to normalize the applicant type into a role label with a fallback.
Formatter by Zapieror swap with your favorite app
3.Find or create the contact
Integrate HubSpot and CRM enrichment tools to search for a contact by parsed email and map name, phone, and role.
HubSpotor swap with your favorite app
4.Create a new deal record
Integrate HubSpot and CRM pipeline tools to create a deal record and map parsed address components to deal address fields.
5.Associate contact with deal
Integrate HubSpot and relationship mapping tools to link the found or newly created contact to the new deal.
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Eliminate manual CRM updates with automated record capture, field mapping, and contact creation
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
See how teams are automating with Zapier (and loving it!)
Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.
David Laderberg, VP of Sales
Without having automation, we would have to at least be double our size. Doubling is a bit of a euphemism β I think we would have died or fallen back into oblivion.
Marcelo Lebre, Co-Founder
Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.
Raphael Bochner, Founder and CIO
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Rishi Shah, CEO and Co-Founder
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Allen Lai, Head of Customer Experience
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Jacob Sirrs, Marketing Operations Specialist
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