1.Captures new lead submission
Integrate Facebook Lead Ads (for Business admins) and lead form inputs to capture raw submissions to create a clean CRM entry.
Add cleaned social leads to CRM for outreach
Automatically capture new lead submissions across Facebook Lead Ads for Business admins. Create and update when submission identifiers are captured, raw fields are cleaned, or contacts are matchedβso you can clean attribution, submit CRM entries, and upsert records without manual data entry.
How this automation cleans CRM outreach entries
When new social lead submissions arrive, delays can slow outreach and create duplicate records. This automation captures the raw submission, cleans fields, submits the CRM form, and upserts user recordsβso your team can outreach faster.
Facebook Lead Ads (for Business admins)or swap with your favorite app
2.Cleans campaign and name fields
Integrate Formatter by Zapier and text transform tools to clean campaign and name inputs to prepare structured outreach data.
Formatter by Zapieror swap with your favorite app
3.Submits CRM form entry
Integrate Element451 and CRM form workflows to map cleaned attribution and parsed names to submit the form entry.
Element451or swap with your favorite app
4.Waits for ingestion
Integrate Delay by Zapier and workflow timing controls to wait 1 minute to ensure upstream ingestion is complete.
Delay by Zapieror swap with your favorite app
5.Upserts user record
Integrate Element451 and contact record matching to upsert by email and update contact phone for accurate CRM records.
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Eliminate manual CRM updates with automated record capture, field mapping, and contact creation
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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