1.Catches incoming lead payloads
Integrate Webhooks by Zapier, webhook intake tools, and field mapping templates to capture submission data and populate contact fields.
When a new web intake arrives with inconsistent date fields, delays can block the right pipeline routing. This automation catches the lead payload, formats dates, branches by date rules, creates the contact, and opens the corresponding dealβso your team can act fast.
Integrate Webhooks by Zapier, webhook intake tools, and field mapping templates to capture submission data and populate contact fields.
Integrate Formatter by Zapier and date normalization tools to format webhook date fields to a consistent MM/DD/YYYY format.
Integrate Paths by Zapier and routing rules to evaluate the formatted date and continue only for qualifying records.
Integrate Pipedrive and CRM contact fields to create a person and set the configured owner for the selected path.
Integrate Pipedrive and CRM opportunity fields to create a deal linked to the new person id with the right pipeline and stage.
Build custom automations across your tools in minutes. Describe what you need, connect your apps, and create workflows without the manual effort.
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.
David Laderberg, VP of Sales
Without having automation, we would have to at least be double our size. Doubling is a bit of a euphemism β I think we would have died or fallen back into oblivion.
Marcelo Lebre, Co-Founder
Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.
Raphael Bochner, Founder and CIO
Zapier gives us unlimited flexibility and creativity. With Zapier, you're like an artist with a blank canvas. I don't know what we'd do without it.
Rishi Shah, CEO and Co-Founder
We don't just want to patch holes; we want to build scalable, future-proof systems. Zapier is helping us do that.
Allen Lai, Head of Customer Experience
We've been able to scale our operations while staying lean. Zapier lets us do more without needing more people.
Jacob Sirrs, Marketing Operations Specialist
Streamline processes, uncover new opportunities, and respond faster to change. Empower your team to get more done, without the manual work.