1.Catches lead payload hook
Integrate Webhooks by Zapier, web form sources, and payload parsing to capture submission fields and lead data into your workflow.
Create CRM lead and alert team with text and chat
Automatically catch PPC and web lead payloads across Webhooks by Zapier, Lofty, Google Ads, Slack, and SMS by Zapier. Create and update when leads are captured, offline conversions are attributed, and alerts are broadcast β so you can capture new CRM records, attribute outcomes, and reach agents without manual data entry.
How this automation accelerates lead follow-up
When PPC and web lead payloads arrive, leads can sit unassigned and conversions can be missed. This automation captures payload data, creates CRM leads, attributes offline conversions, and notifies your teamβso your team can follow up immediately.
Webhooks by Zapieror swap with your favorite app
2.Creates CRM lead
Integrate Lofty and contact mapping tools to create a CRM lead by mapping fields, addresses, and assignment details.
Loftyor swap with your favorite app
3.Sends offline conversion
Integrate Google Ads and attribution tracking to match email or phone identifiers and send the offline conversion event.
Google Adsor swap with your favorite app
4.Posts lead channel message
Integrate Slack and team communication tools to announce each created lead with location details and contact highlights.
Slackor swap with your favorite app
5.Sends SMS lead alert
Integrate SMS by Zapier and mobile messaging tools to send a short alert with CRM record link and key lead info.
SMS by Zapieror swap with your favorite app
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Simplify contact records with automated lead capture, record updates, and duplicate prevention
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Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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