1.Catches webinar registration payload
Integrate Webhooks by Zapier and data mapping tools to normalize submission fields and validate contact inputs.
Add webinar opt-ins to CRM, calendar, and lists
Automatically process webinar registration webhooks across Webhooks by Zapier, Close, Google Calendar, Klaviyo, and Roezan SMS. Create and update records when webinar registrations arrive, webhook payloads hit, or new signup submissions postβso you can build leads, add attendees, and enroll subscribers without manual follow-up.
How this automation accelerates webinar follow-up records
When webinar registration webhooks arrive, delays can break timely outreach and cause missed follow-up. This automation normalizes the payload and creates leads, adds calendar attendees, and adds subscribersβso your team can follow up faster.
Webhooks by Zapieror swap with your favorite app
2.Finds or creates lead
Integrate Close and CRM deduplication to map source fields and create a lead on no match.
Closeor swap with your favorite app
3.Adds attendee to event
Integrate Google Calendar and scheduling tools to add the attendee address to the configured webinar event.
Google Calendaror swap with your favorite app
4.Adds subscriber to list
Integrate Klaviyo and audience tools to map subscriber fields and add the contact to the configured list.
Klaviyoor swap with your favorite app
5.Creates SMS contact and opt-in
Integrate Roezan SMS and SMS opt-in logic to create the contact and run opt-in when a phone number exists.
Roezan SMSor swap with your favorite app
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Simplify contact records with automated lead capture, record updates, and duplicate prevention
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Step 1
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Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
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Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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