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Create follow-up activity from inbound SMS replies for reps

Automatically capture new incoming SMS messages across ClickSend SMS and AI by Zapier. Create and update follow-up activity by analyzing replies, mapping categories, updating Pipedrive, and sending qualified customer responses and internal alertsβ€”so you can log activity without manual activity logging.

How this automation creates follow-up activity in CRM

When new incoming SMS arrives, missed follow-ups can stall deals and confuse reps. This automation analyzes replies, maps categories in Google Sheets, and updates Pipedrive and ClickSend SMSβ€”so you can create CRM notes and schedule follow-up automatically.

  1. 1.Captures new incoming SMS

    Integrate ClickSend SMS and automation capture tools to extract message body, identifiers, and timestamps to analyze messages.

    ClickSend SMSor swap with your favorite app
  2. 2.Analyzes message content

    Integrate AI by Zapier and AI analysis tools to return category, explanation, and suggested reply to classify inbound SMS.

    AI by Zapieror swap with your favorite app
  3. 3.Maps category and appends row

    Integrate Google Sheets and reporting tables to look up the category mapping and append a master row to log received details.

    Google Sheetsor swap with your favorite app
  4. 4.Creates CRM note and follow-up

    Integrate Pipedrive and CRM notes to find matching records and create a note, then schedule follow-up activity to assign next steps.

    Pipedriveor swap with your favorite app
  5. 5.Sends qualified AI reply

    Integrate ClickSend SMS and messaging templates to send the AI reply only for qualifying categories to respond to customers.

    ClickSend SMSor swap with your favorite app
  6. 6.Emails rep an internal alert

    Integrate Gmail and inbox notifications to send deal links and context to the owner when category outcomes require outreach.

    Gmailor swap with your favorite app

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Calendly
Okta
Zendesk
Dropbox
Asana
Allstate
Airbnb
ActiveCampaign
Lyft
Webflow
Canva
Sysco
LA Clippers
Getaround
Grammarly
HelloFresh
Lululemon
Barry's
Hopper
Casper
Hudl
Miro
The New York Times
Ruggable

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  2. Step 2

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