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Add referral tag and referrer to user profile

Automatically monitor new referral submissions across Referral Factory and Intercom. Add referral tags and record referrersβ€”so you can prioritize outreach, personalize messages, and keep referral attribution current without manual tagging.

How this automation protects your referral attribution

When new referred users are created without fast attribution, outreach gets delayed and personalization slips. This automation receives referral submissions, delays briefly to avoid timing conflicts, then adds referral tags and updates referrer attributes in Intercomβ€”so your team can contact the right people with context.

  1. 1.Receives new referral submission

    Integrate Referral Factory and referral program tools to receive new referral submissions to map source email and metadata

    Referral Factoryor swap with your favorite app
  2. 2.Delays for user provisioning

    Integrate Delay by Zapier and workflow timing tools to wait 5 minutes to reduce race conditions

    Delay by Zapieror swap with your favorite app
  3. 3.Checks for matching Intercom user

    Integrate Filter by Zapier and identity validation tools to continue only when a matching user exists to prevent bad tagging

    Filter by Zapieror swap with your favorite app
  4. 4.Adds the referral tag to a user

    Integrate Intercom and customer messaging tools to add the configured referral tag to the right user

    Intercomor swap with your favorite app
  5. 5.Updates referrer custom attributes

    Integrate Intercom and profile metadata tools to update the referrer name and referral notes on the user

    Intercomor swap with your favorite app

Automate your work, your way

Build custom automations across your tools in minutes. Describe what you need, connect your apps, and create workflows without the manual effort.

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Calendly
Okta
Zendesk
Dropbox
Asana
Allstate
Airbnb
ActiveCampaign
Lyft
Webflow
Canva
Sysco
LA Clippers
Getaround
Grammarly
HelloFresh
Lululemon
Barry's
Hopper
Casper
Hudl
Miro
The New York Times
Ruggable
Calendly
Okta
Zendesk
Dropbox
Asana
Allstate
Airbnb
ActiveCampaign
Lyft
Webflow
Canva
Sysco
LA Clippers
Getaround
Grammarly
HelloFresh
Lululemon
Barry's
Hopper
Casper
Hudl
Miro
The New York Times
Ruggable

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Set up in minutes

Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.

  1. Step 1

    Connect your tools

    Bring your apps together so information can move automatically between the tools your team already uses.

  2. Step 2

    Define the trigger

    Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.

  3. Step 3

    Automate and measure

    Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.

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