1.Monitors updated contact triggers
Integrate ActiveDEMAND and contact data tools to detect updated contact events and pull core fields to start conversion forwarding.
Send qualified contact conversion signals to ad platforms
Automatically detect updated contact triggers across ActiveDEMAND and marketing ad platforms. Instantly sync when contact updates, qualification tier matches, or contact status is activeβso you can send offline conversions, deliver server-side events, and improve attribution without manual attribution logging.
How this automation protects attribution coverage
When updated contacts do not get validated conversion signals, attribution coverage can break and reporting becomes unreliable. This automation monitors updated contacts and routes qualified records to ad platformsβso your team can capture conversion events without manual reconciliation.
ActiveDEMANDor swap with your favorite app
2.Filters for qualifying contact records
Integrate Filter by Zapier and qualification workflows to continue only when the qualification tier is valid and contact status is active.
Filter by Zapieror swap with your favorite app
3.Sends offline conversion events
Integrate Google Ads and mapping tools to send offline conversion data by mapping email and phone to identifier fields.
Google Adsor swap with your favorite app
4.Sends server-side event payloads
Integrate Facebook Conversions and event payload tools to submit server-side event data using email, phone, and contact attributes.
Facebook Conversionsor swap with your favorite app
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Step 1
Connect your tools
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Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
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Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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