1.Catch conversion payload
Integrate Webhooks by Zapier and webhook mapping tools to receive the incoming payload and expose source event fields to downstream processing.
Route tagged conversion events to ad platform and alerts
Automatically monitor incoming conversion payloads across Webhooks by Zapier and external ad partner endpoints. Get instant postback and chat alerts when conversion payload arrives, tagged conversion triggers, or event type matchesβso you can route attribution, notify growth lead, and protect reporting without manual attribution.
How this automation protects attribution match rate
When incoming conversion payload arrives, manual handling can delay postbacks and create attribution gaps. This automation extracts encoded click tokens and decodes click identifiers, then posts attribution postbacks and sends team chat alertsβso your team can confirm conversion attribution instantly.
Webhooks by Zapieror swap with your favorite app
2.Extract pattern from tags
Integrate Formatter by Zapier and regex tools to run an extract pattern against the tags field to pull the encoded click token.
Formatter by Zapieror swap with your favorite app
3.Decode click token to id
Integrate Code by Zapier and decoding utilities to base32 decode the extracted token and return the decoded click ID.
Code by Zapieror swap with your favorite app
4.Normalize parsed click id
Integrate AI by Zapier and text parsing tools to parse varied decoder outputs and normalize the final click identifier.
AI by Zapieror swap with your favorite app
5.Post attribution to ad partner
Integrate Webhooks by Zapier and server endpoint tools to post a JSON postback with decoded click-id and revenue to your ad partner.
6.Send event alert to chat
Integrate Webhooks by Zapier and team chat webhooks to send a JSON alert summarizing the event to your growth lead.
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Clarify campaign ROI with automated conversion capture, revenue mapping, and attribution reporting
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