1.Starts sub-Zap
Integrate Sub-Zap by Zapier to detect the scoring call payload and to begin lead scoring inputs preparation.
Calculate ICP lead scores from firm attributes for routing
Automatically extract technology, company size, and industry indicators across Zapier formatting steps. Calculate ICP-fit scores and return a scored payload for routingβso you can prioritize outreach, update lead data, and route without manual scoring.
How this automation computes ICP-fit scores for routing
When lead attributes arrive without consistent scoring, prioritization slows and routing becomes inconsistent. This automation extracts technology, size, and industry signals, calculates banded scores, and returns a numeric payloadβso your team can route faster.
Sub-Zap by Zapieror swap with your favorite app
2.Extracts technology mentions
Integrate Formatter by Zapier and text extraction tools to map technology text to extractors and detect configured technology mentions.
Formatter by Zapieror swap with your favorite app
3.Extracts company-size signals
Integrate Formatter by Zapier and text extraction tools to map company-size text to size buckets and output matched indicators.
4.Extracts industry signals
Integrate Formatter by Zapier and text extraction tools to map industry text to industry extractors and output matched industry indicators.
5.Calculates total ICP-fit score
Integrate Formatter by Zapier and spreadsheet formulas to apply numeric rules and calculate dimension scores plus a total score.
6.Returns score payload for routing
Integrate Sub-Zap by Zapier to return computed numeric scores in the sub-Zap return payload for downstream routing.
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