1.Catches new lead submissions
Integrate Facebook Lead Ads to catch each new lead submission and pull source fields for downstream processing.
Send cleaned social leads to webhook for follow-up
Automatically capture new lead form submissions across Facebook Lead Ads and route cleaned social lead payloads to Webhooks by Zapier. Automatically route when new leads are captured, phone numbers are normalized, or ad metadata is attachedβso you can start follow-up, protect lead accuracy, and notify the team without manual data cleanup.
How this automation routes follow-up-ready leads
When new lead form submissions happen, follow-up can stall while teams clean and reformat contact details. This automation catches leads in Facebook Lead Ads, normalizes phones in Code by Zapier, and posts a compact JSON payload via Webhooks by Zapierβso your team can start outreach immediately.
Facebook Lead Adsor swap with your favorite app
2.Normalizes phone numbers
Integrate Code by Zapier and phone formatting helpers to normalize phone formats to E.164 for downstream use.
Code by Zapieror swap with your favorite app
3.Posts lead JSON payload
Integrate Webhooks by Zapier and messaging endpoints to post a compact JSON payload with ad metadata for follow-up.
Webhooks by Zapieror swap with your favorite app
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Accelerate lead response with automated assignment rules, owner alerts, and CRM updates
Set up in minutes
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Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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