1.Catches Hook event and parses submission
Integrate Webhooks by Zapier and API parsing tools to parse the incoming JSON and extract lead fields into a normalized record.
Send captured leads to partner intake API endpoint
Automatically catch lead submissions across Webhooks by Zapier when lead submissions arrive, JSON payloads post, or contact data is submitted. Post a consent-aware, normalized lead payload to your partner intake endpointβso you can validate data, normalize fields, and forward intake records without manual data wrangling.
How this automation forwards consented leads to partner intake
When lead submissions arrive with inconsistent formats, processing delays can block partner intake. This automation catches payloads, normalizes lead fields and consent, then sends a JSON POST to your partner endpointβso your team can route leads instantly.
Webhooks by Zapieror swap with your favorite app
2.Normalizes and validates lead data
Integrate Formatter by Zapier and validation tools to normalize phone and postcode formats and map fields into contact-ready data.
Formatter by Zapieror swap with your favorite app
3.Posts lead payload to partner endpoint
Integrate Webhooks by Zapier and secure header storage to send a JSON POST to the partner intake endpoint with the API key.
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Step 1
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Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
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