1.Captures new lead
Integrate Facebook Lead Ads and lead intake templates to capture the incoming lead and map source fields into payload placeholders.
Route new paid-form leads to sales inbox
Automatically monitor new lead submissions across Facebook Lead Ads and Zapier formatting tools. Get instant email alerts when new lead arrives or consent flags change or campaign metadata landsβso you can route leads to the sales inbox, normalize contact fields, and include consent details without manual lead forwarding.
How this automation speeds up paid social handoffs
When a new paid social lead arrives, delays can cause missed opportunities and messy data entry. This automation captures lead details in Facebook Lead Ads, normalizes consent and phone formatting in Formatter by Zapier, and sends a structured sales email via SMTP by Zapierβso your team can respond faster.
Facebook Lead Adsor swap with your favorite app
2.Normalizes phone and consent
Integrate Formatter by Zapier, data normalization tools, and consent mapping to normalize phone and consent values for the outbound template.
Formatter by Zapieror swap with your favorite app
3.Sends sales email with payload
Integrate SMTP by Zapier, email delivery tools, and XML payloads to send a structured email to the configured sales inbox.
SMTP by Zapieror swap with your favorite app
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Accelerate lead response with automated assignment rules, owner alerts, and CRM updates
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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Jacob Sirrs, Marketing Operations Specialist
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