1.Catches new lead form submissions
Integrate Facebook Lead Ads and lead form fields to catch new lead submissions and pass lead fields into the workflow.
Add program lead form prospects to recruitment lists
Automatically catch new lead form submissions across Facebook Lead Ads and Pardot. Create and update when leads include an email address and program selections arrive β so you can upsert prospect records, add them to the right recruitment list, and qualify outreach without manual list-building.
How this automation powers qualified admissions outreach
When new lead form submissions land with missing or incomplete details, delays can stall recruitment outreach. This automation catches leads, filters for email completeness, then finds, updates or creates, and adds prospects to the right recruitment listsβso your team can reach qualified programs faster.
Facebook Lead Adsor swap with your favorite app
2.Stops leads without email
Integrate Filter by Zapier and contact validation tools to continue only when an email address exists.
Filter by Zapieror swap with your favorite app
3.Finds prospect by email
Integrate Pardot and CRM search to find an existing prospect by email and return a matching prospect ID.
Pardotor swap with your favorite app
4.Upserts prospect record
Integrate Pardot and field mapping tools to update or create prospect records using source fields from the lead.
5.Adds prospect to recruitment list
Integrate Pardot and audience list mapping to add the prospect ID to the configured recruitment list for the program.
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Accelerate lead response with automated assignment rules, owner alerts, and CRM updates
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Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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