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Add new lead to call queue for agents

Automatically catch incoming lead payloads across Webhooks by Zapier and lead routing tools. Add call-ready contacts when phone numbers are normalized and new contacts are createdβ€”so you can dial faster, reduce prep time, and update agents without manual reporting.

How this automation accelerates your outbound dialing

When incoming lead payloads arrive, delays can stall outreach and waste agent time. This automation normalizes phone numbers and creates call-ready contacts and assigns them to your call listβ€”so you can route leads for immediate dialing.

  1. 1.Catch lead webhook

    Integrate Webhooks by Zapier and lead capture endpoints to catch incoming lead payloads and trigger call-ready processing.

    Webhooks by Zapieror swap with your favorite app
  2. 2.Normalize phone number fields

    Integrate Formatter by Zapier and phone normalization tools to normalize phone numbers and output E.164 formatted values.

    Formatter by Zapieror swap with your favorite app
  3. 3.Add contact to call list

    Integrate PhoneBurner and contact management tools to create the contact and add it to the configured call list.

    PhoneBurneror swap with your favorite app

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Canva
Sysco
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Getaround
Grammarly
HelloFresh
Lululemon
Barry's
Hopper
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The New York Times
Ruggable
Calendly
Okta
Zendesk
Dropbox
Asana
Allstate
Airbnb
ActiveCampaign
Lyft
Webflow
Canva
Sysco
LA Clippers
Getaround
Grammarly
HelloFresh
Lululemon
Barry's
Hopper
Casper
Hudl
Miro
The New York Times
Ruggable

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Set up in minutes

Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.

  1. Step 1

    Connect your tools

    Bring your apps together so information can move automatically between the tools your team already uses.

  2. Step 2

    Define the trigger

    Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.

  3. Step 3

    Automate and measure

    Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.

See how teams are automating with Zapier (and loving it!)

Smart Charge America

Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.

David Laderberg, VP of Sales

Remote

Without having automation, we would have to at least be double our size. Doubling is a bit of a euphemism β€” I think we would have died or fallen back into oblivion.

Marcelo Lebre, Co-Founder

SweepBright

Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.

Raphael Bochner, Founder and CIO

Digioh

Zapier gives us unlimited flexibility and creativity. With Zapier, you're like an artist with a blank canvas. I don't know what we'd do without it.

Rishi Shah, CEO and Co-Founder

Otter.ai

We don't just want to patch holes; we want to build scalable, future-proof systems. Zapier is helping us do that.

Allen Lai, Head of Customer Experience

Superhuman

We've been able to scale our operations while staying lean. Zapier lets us do more without needing more people.

Jacob Sirrs, Marketing Operations Specialist

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