1.Catches incoming lead payload
Integrate Webhooks by Zapier and automation triggers to receive the lead payload and surface key submission fields.
When a new lead payload arrives without tight timing, outbound sequences can start too early or too late. This automation catches submissions, filters email, waits the configured delay, and adds contacts to the campaignβso your team can keep outreach pacing consistent.
Integrate Webhooks by Zapier and automation triggers to receive the lead payload and surface key submission fields.
Integrate Filter by Zapier and validation rules to continue only when the email field is present for the incoming lead.
Integrate Formatter by Zapier and data formatting tools to split the configured action into campaign identifier and delay days.
Integrate Delay by Zapier and scheduling controls to wait the delay days before proceeding to campaign routing.
Integrate Instantly and outreach tools to map fields, set the campaign, enable duplicate checking, and launch the sequence.
Build custom automations across your tools in minutes. Describe what you need, connect your apps, and create workflows without the manual effort.
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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Rishi Shah, CEO and Co-Founder
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