1.Receives new lead and maps fields
Integrate Facebook Lead Ads and lead form fields to map source data to lead attributes for qualification tracking.
Create restaurant leads route to reservations and ops
Automatically capture new lead form submissions across Facebook Lead Ads and Marketo. Create and update when qualification answers and reservation capability matchβso you can normalize contacts, confirm qualifiers, and add leads to your marketing list without manual qualification.
How this automation qualifies leads for reservation follow-up
When new restaurant lead form submissions arrive, manual review slows follow-up and risks misrouting unqualified leads. This automation captures responses, normalizes phone numbers and qualification data, and creates qualified Marketo leadsβso your team can follow up fast.
Facebook Lead Adsor swap with your favorite app
2.Normalizes phone numbers to E.164
Integrate Formatter by Zapier and deliverability tools to normalize phone numbers to E.164 for downstream use.
Formatter by Zapieror swap with your favorite app
3.Checks lead qualification criteria
Integrate Filter by Zapier and qualification rules to gate records by owner/operator, restaurant type, reservation capability, and spend.
Filter by Zapieror swap with your favorite app
4.Finds or creates qualified leads
Integrate Marketo and marketing lists to find or create leads, set a qualification flag, and add them for follow-up.
Marketoor swap with your favorite app
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Accelerate sales-ready lead flow with automated scoring updates, qualification routing, and rep notifications
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Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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