1.Detects new lead created
Integrate Kommo to use the new lead payload and map the phone input and responsible user ID placeholders.
When new leads land without consistent messaging, follow-ups can miss the first intent window. This automation watches Kommo lead creation, filters and normalizes data, then sends staged templated messages through Wati—so your team can nurture on time.
Integrate Kommo to use the new lead payload and map the phone input and responsible user ID placeholders.
Integrate Filter by Zapier to continue only for leads in the configured campaign or stage so non-target leads exit.
Integrate AI by Zapier to normalize the lead phone field into a messaging-ready normalized number.
Integrate Code by Zapier to map the responsible user ID into an owner short URL used as a template parameter.
Integrate Wati to send the configured templated message to the normalized phone and personalize with the owner URL.
Build custom automations across your tools in minutes. Describe what you need, connect your apps, and create workflows without the manual effort.
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.
David Laderberg, VP of Sales
Without having automation, we would have to at least be double our size. Doubling is a bit of a euphemism — I think we would have died or fallen back into oblivion.
Marcelo Lebre, Co-Founder
Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.
Raphael Bochner, Founder and CIO
Zapier gives us unlimited flexibility and creativity. With Zapier, you're like an artist with a blank canvas. I don't know what we'd do without it.
Rishi Shah, CEO and Co-Founder
We don't just want to patch holes; we want to build scalable, future-proof systems. Zapier is helping us do that.
Allen Lai, Head of Customer Experience
We've been able to scale our operations while staying lean. Zapier lets us do more without needing more people.
Jacob Sirrs, Marketing Operations Specialist
Streamline processes, uncover new opportunities, and respond faster to change. Empower your team to get more done, without the manual work.