1.Monitor new lead submissions
Integrate Facebook Lead Ads, event form tools, and tracking data to capture each new lead submission to the automation.
Create and enroll event leads into nurture list
Automatically capture new lead submissions from Facebook Lead Ads across event form audiences. Enroll leads into your event nurture and DOI consent workflows and add them to the right list—so you can enrich records, build audiences, and start outreach without manual list management.
How this automation accelerates same-day event outreach
When new lead submissions happen from Facebook Lead Ads event forms, delays can stall follow-up and reduce attendance. This automation creates or updates contacts, adds them to the event audience, and enrolls them in DOI and event nurture workflows—so your team can follow up at peak intent.
Facebook Lead Adsor swap with your favorite app
2.Creates or updates contact
Integrate HubSpot and CRM property mapping to map lead fields, set event interest, and create or update the contact record.
HubSpotor swap with your favorite app
3.Adds contact to event list
Integrate HubSpot and audience list tools to add the contact to the configured event audience based on email.
4.Enrolls in nurture workflow
Integrate HubSpot and workflow automation to enroll the contact in the configured DOI consent workflow and event nurture workflow.
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Move leads through the funnel with automated nurture sequences, behavior tagging, and CRM updates
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Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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