1.Detects new lead submissions
Integrate Facebook Lead Ads and lead form mapping tools to capture key submission fields for logging validated nurture entries.
Add validated lead form entries to nurture spreadsheet
Automatically monitor new lead form submissions across Facebook Lead Ads, Textmagic, Formatter by Zapier, and Google Sheets. Create and update nurture rows when lead submission arrives, ad form matches, or campaign metadata appears—so you can validate phones, add pending entries, and hand off to enrichment without manual triage.
How this automation scales your nurture spreadsheet
When new lead form submissions arrive, entries can pile up and phone data stays inconsistent. This automation runs phone validation, creates pending nurture rows, and hands off leads to a sub-zap—so your team can triage faster.
Facebook Lead Adsor swap with your favorite app
2.Looks up phone carrier validity
Integrate Textmagic and phone validation tools to run carrier lookup and set a phone validity flag for qualifying leads.
Textmagicor swap with your favorite app
3.Formats phone to E.164
Integrate Formatter by Zapier and phone utilities to standardize the phone number to E.164 for consistent matching.
Formatter by Zapieror swap with your favorite app
4.Creates nurture worksheet row
Integrate Google Sheets and spreadsheet tools to add a new row with Pending status for each qualified lead.
Google Sheetsor swap with your favorite app
5.Calls downstream sub-zap
Integrate Sub-Zap by Zapier and enrichment and routing tools to pass lead data for further processing.
Sub-Zap by Zapieror swap with your favorite app
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Explore all lead nurturing automations
Move leads through the funnel with automated nurture sequences, behavior tagging, and CRM updates
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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Rishi Shah, CEO and Co-Founder
We don't just want to patch holes; we want to build scalable, future-proof systems. Zapier is helping us do that.
Allen Lai, Head of Customer Experience
We've been able to scale our operations while staying lean. Zapier lets us do more without needing more people.
Jacob Sirrs, Marketing Operations Specialist
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