1.Detects new lead submissions
Integrate Facebook Lead Ads and form capture tools to watch for new lead submissions to trigger onboarding flow entry.
Add paid social leads to welcome email sequence
Automatically monitor new paid social form leads across Facebook Lead Ads and normalize delivery-ready email data using Formatter by Zapier. Add subscribers to your welcome email sequence when leads include valid emails, match your campaign sources, and pass qualification—so you can enroll contacts fast and avoid manual import work.
How this automation enrolls leads in your welcome sequence
When new paid social leads arrive, delays can miss the ideal onboarding moment. This automation normalizes and filters lead emails, then adds qualified subscribers to your Kit welcome sequence—so your team can nurture instantly.
Facebook Lead Adsor swap with your favorite app
2.Normalizes lead email
Integrate Formatter by Zapier and email validation tools to map lead email to standardized email so deliveries stay reliable.
Formatter by Zapieror swap with your favorite app
3.Qualifies the lead
Integrate Filter by Zapier and qualification rules to continue only when the email is valid and the campaign source qualifies.
Filter by Zapieror swap with your favorite app
4.Adds subscriber to sequence
Integrate Kit and email sequence tools to add the subscriber, apply source tags, and assign the configured welcome sequence ID.
Kitor swap with your favorite app
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Explore all lead nurturing automations
Move leads through the funnel with automated nurture sequences, behavior tagging, and CRM updates
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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