1.Catches hook signup payload
Integrate Webhooks by Zapier and input mapping tools to receive signup payloads and map submission values to variables.
When lead magnet signups arrive outside your systems, delays can break follow-up and slow segmentation. This automation catches signup payloads, looks up users, and updates Customer.io plus Google Sheets—so your team can nurture contacts fast.
Integrate Webhooks by Zapier and input mapping tools to receive signup payloads and map submission values to variables.
Integrate Intercom and identity lookup tools to search for an existing user by mapped email before proceeding.
Integrate Customer.io and audience tools to create or update a person and set a lead magnet attribute for the lead source.
Integrate Code by Zapier and scripting tools to generate a stable unique id for downstream mapping when a user is new.
Integrate Google Sheets and lead tracking tools to look up by mapped email and create or update the worksheet row.
Integrate Customer.io and audience tools to create a person using sheet id to customer id for new-user signups.
Build custom automations across your tools in minutes. Describe what you need, connect your apps, and create workflows without the manual effort.
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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David Laderberg, VP of Sales
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Marcelo Lebre, Co-Founder
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Raphael Bochner, Founder and CIO
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Rishi Shah, CEO and Co-Founder
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Allen Lai, Head of Customer Experience
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Jacob Sirrs, Marketing Operations Specialist
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